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Navigating the Cybersecurity Landscape: Must-Attend Events and Brand Awareness Strategies

Bluetext

Thankfully, the cybersecurity community offers a plethora of events where professionals can gather to share knowledge, network, and explore innovative solutions. Attendees can participate in educational sessions, hands-on workshops, and networking events.

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Your #B2BMX Thanksgiving Appetizer: 2024 Sessions Sneak-Peak!

B2B Marketing Exchange

You’ve probably already seen some emails, LinkedIn posts and updates about our biggest event of the year: The B2B Marketing Exchange (#B2BMX) in Scottsdale, Ariz. coming this February 26-28, 2024). 26, we will kick off the event with a series of Workshops for All-Access Pass holders.

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Inside The Arboretum: How Sprout built a 10,000-member strong community

Sprout Social

Social media marketers understand the power of community more than most. Brought to life in March 2022, The Arboretum (Arb), a virtual community powered by Sprout, has become a thriving hub for social and marketing professionals—from practitioners to C-suite executives. We set out to change that. Here’s a look at some of them.

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From RSA to Black Hat and DEF CON: Navigating the Top Cybersecurity Conferences of 2023

Walker Sands

Here are some of the key security topics that generated buzz among on-site journalists and reporters at these events: Generative AI takes center stage Back in April , I called AI the “unofficial theme” of RSA, and this trend continued with Black Hat and DEF CON. But reporters were clearly experiencing generative AI fatigue.

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Unpacking fie 2023: our 4 highlights as an exhibitor  

BDB

Thought about attending – or even exhibiting at – Food ingredients Europe (FiE) as a marketer in the food & beverage realm? For anyone in the food & beverage arena, the event is not to be missed. Here’s why you should… FiE has long been an important fixture in the food & beverage sector’s calendar – and ours.

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Event Marketing Research: 35+ Vital Stats, Facts, and Findings from Recent Reports

Webbiquity

For the events industry, the dark days of the pandemic are quickly receding in the rearview mirror. A handful of recent studies provide event planners with vital insights and information to help spot trends, adapt to changing circumstances and expectations, and plan more effective, successful events in the year ahead.

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How to build your growth (marketing) strategy

MKT1

There’s no better time for me to share my thoughts on building a high-impact growth strategy–and what exercises you should go through that will actually lead you to the right growth marketing plan for your business. Part 1: What drives your growth marketing strategy?