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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

Selling is all about hitting the numbers consistently. Some of them are free while others are paid – but all bring in enormous value to the sales process. Examples of popular sales tools include CRM software, marketing automation software, and sales forecasting tools. What are Sales Tools? Why Use Sales Tools?

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What Generative AI Leaders Know That You (Probably) Don’t

Salesforce Marketing Cloud

But first… The big trend In a report on the state of AI , McKinsey identified the following traits of leading AI companies, high performers that distinguish themselves from the rest: Their AI efforts are geared less towards cost reduction and more towards creating new businesses and sources of revenue. Here are their stories.

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Predictive Marketing Vendors Look Beyond Lead Scores

Customer Experience Matrix

It’s clear that 2015 has been the breakout year for predictive analytics in marketing, with at least $242 million in new funding, compared with $366 million in all prior years combined. They are, after all, experts at seeing the future. It takes zero effort on the marketer’s part and the answer comes back in 24 hours.

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Vidyard Named Finalist for 2016 Marketo Revvie Awards

Vidyard

KITCHENER – April 19, 2016 – Vidyard, the video intelligence platform for business, today announced it is a finalist in the “ Partner of the Year, LaunchPoint Technology ” category in the 2016 Marketo Revvie Awards.

Marketo 50
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Leveraging a Content Marketing Agency for Personalization at Scale

ClearVoice

It’s all about tailoring content based on individual preferences, behaviors, and interests. Moreover, relying solely on manual efforts is prone to human errors, resulting in inconsistencies and missed opportunities. You may recall a time when Bitmoji’s were all the hype.

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SaaS Marketing Growth Hacks to Get You to the Top of the Market Fast

SmartBug Media

With a firm grasp on the right numbers, you’ll have the firepower to catapult your SaaS marketing strategy to the top of the market. One of the most important metrics for SaaS marketers is the ratio of the average customer lifetime value to the customer acquisition cost (LTV:CAC). Churn is a hot topic for all SaaS companies.

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Bluffing Your Way Through Dreamforce – Predictive Analytics

Leadspace

If you use Salesforce, your inbox is probably filling up with invitations to all kinds of Dreamforce martech vendors’ parties. Predictive analytics will come up during Dreamforce. Predictive analytics is rapidly gaining popularity – and curiosity – among B2B lead generation professionals. Don’t worry.