Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 B2B Marketing Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Mass Analytics

AUGUST 23, 2022

Marketing Mix Modeling Is Your Means To Leverage Your Marketing Budget. This blog is the first of a series of articles that will introduce our readers to Marketing Mix Modeling (MMM), a proven marketing and ROI measurement technique. Nielsen , 2014). . Conclusion. Model-based business measures.

Marketing Mix 52

Marketing Mix Marketing Budget Creation Marketing Budget Lead Ranking 52

Webbiquity

JULY 21, 2015

Email accounts for 18% of digital marketing budgets on average,and 61% of marketers plan to increase spending on email this year. • Mobile is untapped opportunity. Find more insights and guidance in this collection of email and mobile marketing facts and statistics. 8 Email Marketing Stats and Facts.

Stats 100

Stats Mobile Marketing Allocation Email Marketing 100

SnapApp

DECEMBER 4, 2017

. With 2017 coming to a close, now is the time to look ahead and start planning for the lap around the sun. . And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. Blogging Statistics. Blogging Statistics . . #1.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

DECEMBER 9, 2013

As noted in the last post here , nearly two-thirds of marketing executives plan to increase budget allocations for content marketing in 2014, while just 2% plan to cut spending in this area. Visit this blog for the latest best-of content marketing compilations.

Allocation 100

Allocation Marketing Budget Creation Content Marketing Planning 100

Marketing Graham

SEPTEMBER 13, 2019

Gartner recently released their CMO Spend Survey 2019-2020 , and it showed the average marketing spend in North America and the UK was 10.5% I find marketing budget benchmarking really useful – especially when I’m pleading with the CEO for more money. However, every marketing manager should be able to calculate ROI.

Budget Programs 40

Budget Programs Spending Allocation Marketing Budget Creation 40

Valasys

SEPTEMBER 27, 2018

The key to planning the perfect B2B marketing strategy and understanding current and future trends is knowing what happens in the B2B marketing industry. B2B Marketing. A formal marketing plan is in place in 45% B2B companies (Statistica). Poor marketing is the reason 14% of businesses fail. (

Statistics 49

Statistics B2B Marketing Allocation Marketing Budget 49

Hinge Marketing

FEBRUARY 24, 2014

While this overview isn’t as industry-specific as our research, the study includes a substantial sample of professional services, and I think it offers some relevant context, strong data points, and solid guidance on making content marketing more effective in 2014. 5) Content marketing budgets are increasing.

Allocation 48

Allocation Marketing Budget Research Marketing Strategy 48

Hubspot

JUNE 17, 2014

According to a recent eMarketer report , content marketers are not only saying sayonara to the fight for budget -- they''re actually getting more budget to produce more and better results. 71% of marketers are getting an increased content marketing budget. Inbound Marketing content creation'

Budget Programs 28

Budget Programs Marketing Budget Marketing Budget Creation Spending 28

seo.co

MAY 16, 2021

Market research. A plan for creating effective copy. For example, you can’t optimize your page titles and descriptions without knowing what your market wants. One eCommerce business owner did some experimenting and discovered something that exposed the harsh truth about Google’s Keyword Planning tool. Market research.

Paid Content 112

Paid Content SEO CMS Development SERP 112

Contently

DECEMBER 5, 2019

To capitalize on that opportunity, finserv companies allocated an average of $23.3 million for their content marketing budgets in 2019, per Contently research. This number includes content creation, distribution, technology, and talent. Marketers default to creating written content because it’s easier and cheaper.

Advertising Benchmark 167

Advertising Benchmark Marketing Budget Work Management Marketing Management 167

Hubspot

NOVEMBER 7, 2016

In September 2014, Southwest unveiled a branding refresh that earned positive media attention and made marketers swoon. That’s a blog for a different day (and, probably, a different website). Think of it as a co-marketing agreement. Check out our tips on how co-marketing works in branding here. 3) In-N-Out.

Marketing Budget 78

Marketing Budget Branding Brand Identity Sales Management 78

B2B Digital Marketer

AUGUST 25, 2020

In 2014, she founded two companies, Execuity and Whisky Chicks. As a Certified Exit Planning Advisor (CEPA) and a certified Value Builder™, she provides business owners with the tools to find time to work “on” their business versus always working “in” their business. Not about how you solve your issue, but how do you solve their issue?

Personalization 52

Personalization Marketing Budget Work Management Enterprise Management 52

Hubspot

AUGUST 27, 2012

Now, it's time to tap into the other dreams marketers are having. Like true HubSpotters, we turn to the data to let us know what marketers are yearning for. And the statistics in this blog post are screaming it in our faces, telling us exactly where the future of our industry lies. 7) Currently, marketers allocate 7.6%

Stats 28

Stats Allocation Marketing Automation Services Planning 28

Hubspot

DECEMBER 16, 2013

." -- Rishi Dave, Executive Director, Digital Marketing at Dell. The power of content marketing might be why, according to Marketing Charts , 72% of B2C marketers and 73% of B2B marketers plan to produce more content next year. 1) Make content creation a priority. This is called context.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? How many journalists also maintain blogs?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100