Biznology
MARCH 20, 2018
Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.
Webbiquity
MARCH 12, 2012
What is the distinction between “traditional” public relations (PR) and online / interactive / social PR? One part of the confusion stems from the fact that in PR, as in many other crafts, the tools change and advance but the fundamental skills required remain the same.
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Moz
OCTOBER 23, 2018
Fun fact: the first article to appear online proclaiming that "infographics are dead" appeared in 2011. The truth is that infographics are still one of the most-used formats for building links and brand awareness, and from my outreach experiences, with good reason. Is the post-2014/15 drop-off due to lack of outreach?
Convince & Convert
MAY 25, 2010
PR pros, read this!) ^NS Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. link] , via @kenburbary. (PR
Biznology
SEPTEMBER 21, 2016
My “aha” career moment happened in 2011 when I was at American Experience, working as a digital production assistant. Something that inspired you to move forward in the direction of social media? Definitely!
Biznology
MAY 6, 2014
Sam believes this is dead and that it’s closer to 70%/20%/10%, according to some research by Paul Schneider (from back in August of 2011). It took me a while to register the importance of my long tail blogger outreaches. The way I do it is by doing a broad, deep, and large loose outreach on behalf of my clients.
Biznology
SEPTEMBER 10, 2013
I have been writing for Biznology every Tuesday since January 18th, 2011, so there are quite a few posts that may well be useful for you now that you never had an opportunity to read before — before you knew about Biznology or me. Simply put, blogger outreach is scary. For real effect. And it’s not a completely irrational fear.
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