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What You Can Count on in This Crazy Marketing World

Content Standard

As a veteran search marketer, I’ll never forget the frenzied speculation around Google+ back in 2011. For further reading, check out Forrester’s Data Quality report : 35% of marketers suffer from inaccurate targeting, and 30% have actually lost customers due to data quality issues.) Its value is falsely inflated.

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Why Is Search…So…Darn…Hard!

Marketing Insider Group

The first is organic search or SEO where web pages are displayed for keywords searched based on the search engines (secret) algorithm. In general, if you have content that uses the same keywords as the search, and if that content appears credible, then you are more likely to be displayed. Augmented Reality For B2B Marketing in 2011?"

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Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

The ROI Guy

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Let us examine each of these IDC trends in detail and what they mean to 2011 strategies and budgets.

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20 (More of the) Best SEO Guides, Tips and Insights of 2011

Webbiquity

Discover how to use Google Analytics data, technical tweaks, website audits, keyword research, fresh content, social media activities and more for SEO success here in 20 more of the best SEO guides of 2011, a follow-up to 40 of the Best SEO Guides, Tips and Insights of 2011 (So Far) published last November. Example: “2.)

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Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels.

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The Ultimate List of 2012 Email Marketing Stats

Hubspot

to 25.6%, the first quarter-over-quarter drop since Q1-Q2 2011. 35) 8 in 10 people say the marketing emails they receive go mainly into their primary personal email account, displayed alongside their personal emails. was 84% in Q3 2012, which was down about 5% compared to the same period in 2011. 44) 78% Of U.S. Tweet This Stat.

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity

Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. through Ping.fm [[link] how to specify which of your friends’ photos display on your Facebook profile page, how to create quizzes, block ads and more in this helpful post.

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