Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? New YouTube video that goes viral. That’s why there’s a built-in calculator where you can input your costs (hard costs + labor costs) for each social media outpost, and the system automatically calculates your ROI.

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Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MAY 11, 2010

Put it on YouTube of course. At the end of the day, however, a great product and great customer service is still what will keep your clients coming back despite the notion by some social media gurus (certainly not Mr. Baer) that positive word of mouth (or “buzz&# ) was created by social media.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

MAY 27, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Doug Braun The More Things Change, The More Things Change (Jay Baer updates us on Swix, Flowtown, BulbStorm): [link] [link] ckdarby All I could keep thinking was the person on the youtube video sounded like an ultra nerd, sorry =(. All rights reserved.

Paid Search Agency 123

Paid Search Agency Social Media PR Advertising Agencies 123

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Because once everyone is on Twitter, Facebook, and YouTube, we'll have to start talking about storytelling, because the tools conversation won't have any facets left. Just like websites. link] jaybaer It will.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Convince & Convert

JULY 14, 2010

[link] #sm [link] Richard Becker Best Fresh Content Pick: Social Media is the Servant of Strategy, Not the Master [link] by @membershipjedi [link] Martin Seibert I definitely like your approach and I fully agree, that strategy comes first and social media and tracking follow. The challenges and chances of facebook, twitter, YouTube et.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

APRIL 6, 2010

Seek Content Inspiration Creating successful social media content isn’t just status updates. and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. What shows up in these search results? All rights reserved.

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Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

JUNE 3, 2010

I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.&# ( see it on YouTube ) But Joyce’s owning of the issue gets even better. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. There’s nobody that feels worse than I do.

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Social Media Media PR Webinar Metrics 157

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Because so much focus has historically been on creation and distribution of content online, companies often mistake social media outlets as simply another, more social repository for this content. It’s about humanization.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Podcasts vs. YouTube. Linkedin Groups vs. Twitter.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 14, 2010

But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. Twitter, Facebook, YouTube and a Blog all dedicated to creating places for the public to tell them problem areas in the city, ask questions about traffic safety and promote a safer community. All rights reserved.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Convince & Convert

MARCH 9, 2010

March 9th, 2010 |Written By: Jay Baer | View Comments Tweet Are you treating social media like a checklist? A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. You know, kind of like “We are really not a transparent company, but we play one on YouTube.&# A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

FEBRUARY 25, 2010

ThinkGeek has a robust involvement in social media, with over 68,000 followers on Twitter , 50,000 fans on Facebook and over 11,000 subscribers to their channel on YouTube , which features company-posted videos demonstrating items like their proximity-meter t-shirts and fake-blood-filled, realistically gummy heart for Valentine’s Day.

Social Media 117

Social Media Media Webinar Metrics Paid Search Agency 117

Convince & Convert

MAY 19, 2010

Whether it be discovered as a blog post via Google search, a video via YouTube or through an archive of indexed Tweets — we want the content we are looking for, when we are looking for it. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

SEPTEMBER 21, 2010

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Its much more cost effective for the mid size company who doesn't have a giant budget or the customer base on Twitter. All rights reserved.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

JUNE 8, 2010

A single tweet, YouTube video, or blog post can be the spark that sets off a firestorm of controversy. Opportunities Via Context Musician Dave Carroll has been widely lauded for his “ United Breaks Guitars &# YouTube video that has now been seen more than 8.5 450,000 views on YouTube, and counting. All rights reserved.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

SEPTEMBER 21, 2010

I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. All rights reserved.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

AUGUST 3, 2010

Although I'd be looking at my YouTube and Facebook search optimization right about now, too. 3 Ways Facebook is Killing Your Website&# ) contains a blocked word or phrase. Facebook, YouTube, Search, etc are all entrance points and are all of changing value depending on purpose of campaign. link] jaybaer Indeed.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Although I'd be looking at my YouTube and Facebook search optimization right about now, too. 3 Ways Facebook is Killing Your Website&# ) contains a blocked word or phrase. Facebook, YouTube, Search, etc are all entrance points and are all of changing value depending on purpose of campaign. link] jaybaer Indeed.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 23, 2010

It’s also now pulling Youtube and a few other spots it looks like. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Online Marketing Institute

OCTOBER 31, 2010

I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. All rights reserved.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 2, 2010

It’s a benefit, not a drawback that (despite what others might proclaim) there is no social media playbook that can taken off the shelf and executed in rote fashion for all companies. Inevitability Sure, we all talk about Facebook and Twitter and YouTube. You are free to make your own reality and script your own success.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

APRIL 7, 2010

Although ironically, I wouldn't exactly hold up Facebook, Twitter, Google, eBay, or YouTube as fantastic customer service examples either. Just in time marketing, combined with social listening, equals brand kinship and word-of-mouth that you cannot purchase with a commercial. That is troubling. link] jaybaer Thanks Ann.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. All rights reserved.

Business 117

Business Paid Search Agency Social Media Analysis 117

Convince & Convert

APRIL 27, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

SEPTEMBER 20, 2010

It's also about how the brand has set up the Twitter account or accounts: are they just selling, giving deals; is it a genuine customer service contact point; are they engaging with followers and brand advocates, directing conversations beyond Twitter to blogs, YouTube, other channels? All rights reserved.

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Twitter CRM Business Paid Search Agency 147