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B2G Public Relations: Government Heros

Bluetext

B2G public relations is a difficult challenge under the best of circumstances. Both technology companies for which the government is an important vertical and those that are solely focused on government agencies struggle to find customers who are willing or able to participate in media outreach on behalf of their vendor.

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Walker Sands Seattle Recognized for PR Work at 2019 PRSA Totem Awards

Walker Sands

Under the leadership of our VP of Public Relations, Annie Gudorf , the team grew from one to eight full-time employees last year, and they are currently looking for new office space. On top of producing award-winning work, our Seattle office is expanding rapidly.

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Question B2B SEO Tactics That Don’t Involve Strategic Marketing

KoMarketing Associates

The growth in guest blogging outreach and the notion that guest blogging alone will benefit SEO illustrates the evolution of marketing tactics meant to deliver short term value. If you’re using microsites, do they have a specific tie-in to strategic marketing initiatives (i.e.,

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TOP 15 Content Marketing Agencies in South East Asia

Outgrow

In order to attract your target audience, they can leverage videos, blogs, microsites, landing pages, and more. To specify, they have expertise in media planning, SEO, video production, public relations, marketing automation, and more. And they do this by combining all the modern online outreach strategies available.

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How to Write a Strategic Marketing Plan

WebMarketCentral

Broad elements to include here are: Advertising Public Relations Online Marketing Direct Appeal Branding Events Co-op and Channel Marketing Etc. Marketing & PR Strategies These are high-level statements of how prospects will be reached, such as "Increase awareness and build credibility through PR." That ought to get you started!

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The art of writing the perfect blogger pitch

Biznology

Whether we’re doing an outreach to the bloggers of mainstream media and celebrity blogs or to someone who has just set up a blog for the first time, it all begins with the message model. From: Chris Abraham <cjabraham@miriamskitchennews.org> The first thing you’ll notice is that I am doing the outreach in this example.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Why Digital Media Outreach Shouldn’t Be Ignored , April 28, 2010. Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ). Aaron Pearson ( @apearson ) + others. June 30, 2010.