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Service as a Strategy: How Manufacturers Are Reimaging Success

Salesforce Marketing Cloud

The manufacturing industry is undergoing a significant transformation. In today’s digital and customer-centric world, manufacturers must evolve to remain competitive and drive growth. According to our research , almost all (97%) manufacturers are pursuing strategic changes to their service and aftermarket operations.

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Leveraging hybrid events to boost B2B marketing success

BDB

11% of B2B marketers surveyed in a recent report said they would be increasing spend on hybrid events in 2024. Hybrid events also enable B2B marketers to explore different types of content and gather real-time feedback. Which products are most valuable? But how do B2B marketers effectively make the jump to hybrid?

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Exploring the March 2024 Google Algorithm Leak: What B2B Businesses Need to Know About SEO in 2024 & Beyond

sagefrog

Example: A company selling industrial CRM software might create meta descriptions like, “Discover the #1 CRM for Manufacturing Companies – Boost Efficiency & Improve ROI.” For B2B companies, understanding the implications of this leak is vital.

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Why We Chose Salesforce vs. ServiceNow for Customer Service Management (CSM)

Salesforce Marketing Cloud

We already had Sales Cloud as our customer relationship management ( CRM ) software, and ServiceNow as our IT service management (ITSM) solution. We already had Sales Cloud as our customer relationship management ( CRM ) software, and ServiceNow as our IT service management (ITSM) solution.

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20 Innovative CRM Trends to Pay Attention to in 2022

Hubspot

In recent years, the CRM (Customer Relationship Management system) has evolved far beyond being just a tool for contact management. As 2022 approaches and we move further into the new decade, some key CRM trends will shake up the industry as we know it. CRM Trends for 2022. AI is becoming a key part of CRM systems.

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Can Social Tools Really Replace Email? - They Already Are! (Part II)

Buzz Marketing for Technology

For a good number of years most knowledge workers didnt have the option, nor the choice, for good collaborative tools, but nowadays with the emergence of social software within the corporate world the choice is there. Professional Community. Share and compare information with 1.2 million professionals. Find Members Alphabetical Directory.

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2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. HubSpot CRM. LEARN MORE.