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What is B2B lead generation, and how to get started?

Excelsior Research

There is no better customer than a loyal customer of your brand, and there is nothing that replaces the good old technique of a good word from your customer about your brand. Find out about techniques to boost your business. It is all about targeting specific prospects instead of maximizing visibility. Share on facebook.

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What is B2B lead generation, and how to get started?

Excelsior Research

There is no better customer than a loyal customer of your brand, and there is nothing that replaces the good old technique of a good word from your customer about your brand. Find out about techniques to boost your business. It is all about targeting specific prospects instead of maximizing visibility. Share on facebook.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Everyone knows women vastly outnumber men on Pinterest, but how about on other social networks? After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?)

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Six Videos Every SaaS Company Needs

Golden Spiral

Skepticism: Perhaps you read the Wall Street Journal article about how Facebook overestimated video viewership for two years. Video would be the roaring lion of the internet with or without Facebook’s inflation. If the statistics at the head of this article didn't convince you, the skeptic, think about these.

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21 Tips & Other Impressions from the Marketo User Summit

The Point

Just be cautious about how aggressively you use the alerts to “shame” reps into complying. Reducing the number of fields on a PPC landing page from 9 fields to 5 increased the conversion (click to lead) rate by 35%. Provide readers the ability to “like” individual content assets on Facebook.

Marketo 100
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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

But this year, Marc showed too much of his competitive side poking fun at Oracle’s CEO, Larry Ellison. Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. They issued a press release about the new off-site event and coordinated a press conference, pulling media personnel from OpenWorld itself.

PR 48
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how to use social media - lessons from ama digital conference

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.