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A Peek Into Demandbase’s Data-Driven Field Marketing Approach

InsightSquared

Ready to connect with other savvy marketers who are in lock-step with their sales team? For more information on how you can use data and reporting to inform your marketing strategy and align your marketing team with your sales team like Demandbase, reach out to info@insightsquared.com. Current State of Pipeline.

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Black Lives Matter: Resources to Learn, Grow, and Do Better

DemandBase

In an effort for us to do better as an organization, we’ve compiled this list of resources so that we at Demandbase can learn, grow, and do better together. Recently, the news and our streets have been lit with the injustice inflicted on George Floyd’s life, which was cut short by a police officer’s knee to his neck. Read and Listen.

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CRM, MAS, and ABM – The Tech Stack Trifecta

DemandBase

To win, sales and marketing teams must be aligned, working in lock step to identify, target, and nurture accounts at the time they are actively in market for what you offer. That principle is what has driven the partnership between Salesforce Sales Cloud, Pardot and Demandbase. They are the source of truth – for better or for worse.

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Unleash Your Ambition at the ABM Innovation Summit

DemandBase

In the five years since I’ve been doing Account-Based Marketing – three of those at Demandbase, with the other two as a Demandbase customer – I’ve enjoyed making an ever-increasing impact on my business. To lock in savings of 50%, claim your coupon now and save the date for March 14-15. Now’s the time to act!

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Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum

Top Rank Marketing

Maybe “boring to boring”? Or do think of an exciting opportunity to impact an industry projected to reach $1.8 trillion in 2023 through ecommerce alone? Statista ). That’s right, TRILLION. As the saying goes, the B’s in B2B are people too and all that comes with being human including emotions.

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The Prophets of Profit: Predictions for ABM Success in 2021

Engagio

A few ideas for folks to try: tactile marketing automation coined by our friends PFL, physical direct mail accompanying video calls like that of Demandbase’s great launch party, and video challenges like we did here internally Marvel Marketers. But this year is quite different than years past. Maneeza Aminy. Pieter De Temmerman.

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Sales Pipeline Radio, Episode 120: Q&A with Peter Isaacson @peisaacson

Heinz Marketing

Demandbase is one of the leading providers of account based marketing technology to B2B companies. Can you just kind of level set what was the wave about and how was Demandbase placed there? ABM platforms specifically and Demandbase thankfully was established as the clear leader up into the right for the ABM platform category.