Marketing Insider Group
SEPTEMBER 22, 2020
This is what has been happening at the intersection between marketing operations and agility. If you’re on board with putting those investment dollars toward marketing agility, but you can’t quite convince others that this is the right choice, here are the top 10 reasons to invest in Agile training. Happier customers.
Sprout Social
FEBRUARY 29, 2024
In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing.
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ClearVoice
MAY 10, 2024
Content transcends marketing. Marketing is too important to be left to the marketing department.” -David Packard HP Co-Founder Looking Beyond Marketing: Content’s Role in Your Entire Business Content is more than just a marketing tool.
Sprout Social
MARCH 5, 2024
I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He shares the presentation with each business marketing leader, who mix and match the services they need á la carte. It’s so much more than posting.
Sprout Social
DECEMBER 9, 2020
From doubling down on client satisfaction to creating flexible packages to championing social as a service, agencies that embrace change are poised for growth in the year to come. . 83% of agencies create custom packages or proposals per client. In marketing, when one campaign finishes, the next begins.
Vision Edge Marketing
NOVEMBER 1, 2018
“Customer experience (CX) is the new Marketing battlefront,” declared Gartner in their Customer Experience study. There’s good reason to invest in improving customer experience. So what is customer experience, and how can you improve it? Map key customer touch points and identify potential breakpoints.
ClearVoice
MARCH 24, 2023
If someone proposed to you on the first date, you’d run for the hills. Asking customers to buy when they barely know your brand is a big ask. The marketing funnel describes a buyer’s relationship with your company. BOFU Top-of-the-funnel content is the first stage of the customer journey.
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