Remove Custom Publishing Remove Marketing Agencies 2 Remove Startups Remove Traffic
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How the Right Blog Writing Service Can Boost Tech Company Traffic

Marketing Insider Group

Tech companies can take advantage of a blog writing service to educate their customers, who will naturally be searching online for information about complex topics. But content marketing in the tech industry can also be quite competitive. But content marketers face several challenges when it comes to creating that content.

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Content Marketing Agency Vs In-House Writers

Marketing Insider Group

The measure of any marketing strategy is in its effectiveness. In content marketing, we measure effectiveness by the amount of organic search traffic and rankings we deliver for our clients. And that is derived from the value our content brings to a brand’s prospects and current customers.

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Why Every Startup Needs a Professional Blog Writing Service

Marketing Insider Group

Here’s why you should be outsourcing your startup’s blog. Every startup needs a website, but many business owners overlook the importance of starting a blog. Creating a blog for your new startup is an effective and low-cost way of marketing your company, attracting press and investor attention, and establishing authority in your niche.

Startups 271
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Why Every Startup Needs a Professional Blog Writing Service

Marketing Insider Group

Here’s why you should be outsourcing your startup’s blog. Every startup needs a website, but many business owners overlook the importance of starting a blog. Creating a blog for your new startup is an effective and low-cost way of marketing your company, attracting press and investor attention, and establishing authority in your niche.

Startups 251
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The Simple Content Marketing Strategy for Startups

Marketing Insider Group

Well, you could spend hundreds of thousands of dollars on some fancy ad agency to run ads no one will see since you can’t afford prime-time slots. You’re a startup. Unless you’re independently wealthy, you’re going to need some way to market your business. Keep the focus on your customers and their needs, not your company.

Startups 322
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Why and How You Should Measure Content Marketing ROI

Marketing Insider Group

As a content marketer, you’re used to the world of words. We can use metaphors to highlight increases in website traffic, such as with your content as your vehicle, and your content marketing strategy as the vehicle’s engine. How you do that depends on whether you have an existing content marketing program.

ROI 363
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Is Content Marketing Right for My Industry?

Marketing Insider Group

Content marketing is simply demonstrating your expertise in your industry by helping people in your target market segments solve problems or inform themselves about new ideas that can help them live better lives and conduct business more efficiently. And done well, it can help ignite a customer’s desire for what you sell.