Copywriting, Marketing Plans, Research and Training

32 social media training resources and courses every marketer needs

Sprout Social

SEPTEMBER 2, 2022

And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. As social media has become more advanced and more important, so too has the demand on marketing and social media team. Org-wide social media marketing training. Type: Worksheet.

Social Media

Social Media Training Course Resources

How to Write an Email: 7 Email Copywriting Best Practices

ConvertKit

MAY 14, 2019

We also like how Shanna Skidmore uses the common email copywriting practice of creating urgency and authority by using strong language that makes you feel like there’s more inside the email that you might want to learn. Create an email marketing content plan. Learn the basics of conversion copywriting.

Copywriting

Copywriting Practices Ideal Customer Profiles Best Practices

How to Write an Email: 7 Email Copywriting Best Practices

ConvertKit

MAY 14, 2019

We also like how Shanna Skidmore uses the common email copywriting practice of creating urgency and authority by using strong language that makes you feel like there’s more inside the email that you might want to learn. Create an email marketing content plan. Learn the basics of conversion copywriting.

Copywriting

Copywriting Practices Ideal Customer Profiles Best Practices

More Free Marketing Training

The Effective Marketer

SEPTEMBER 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking More Free Marketing Training Who doesn’t like free stuff? I sure do, especially when it comes to marketing. You can follow any responses to this entry through the RSS 2.0

Training

Training Planning Work Management Marketing Management

inbound marketing training for free

The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. You can follow any responses to this entry through the RSS 2.0

Inbound Marketing

Inbound Marketing Training Planning Work Management

because you can't beat free marketing training

The Effective Marketer

JUNE 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot. United States License.

Training

Training Planning Marketing Budget Creation Work Management

The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

MAY 9, 2011

The power of marketing automation is the ability to target your marketing database with specific content based on their behavior and stage in the purchasing process. All of this new material requires some form of marketing organization, or better yet, organization and support from the marketing team.

Planning

Planning Marketing Budget Creation Work Management Marketing Management

How to Support Sales as a Marketer in a Changing Environment

Pam Didner

SEPTEMBER 16, 2020

Another way is to create a formal request with solid recommendations on what you plan to do after your discovery and research. As a marketing director: As a marketing director, you likely have a team and a budget already. The best time to do that is during the company’s annual planning cycle.

Sales Management

Sales Management Paid Search Agency Top of Funnel Account Based Marketing

Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

MAY 18, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. United States License. United States License.

Cost per Lead

Cost per Lead Planning Work Management Marketing Management

What Makes a Great Creative Brief? « The Effective Marketer

The Effective Marketer

JANUARY 7, 2011

The first is an interesting research done by Jasmin Cheng (from Twist Image) about creative briefs in the industry, and the second is a presentation by Nick Emmel on how to properly write a creative brief. This entry was posted on Friday, January 7th, 2011 at 9:05 am and is filed under Content Marketing , Marketing Planning.

Creativity

Creativity Planning Work Management Marketing Management

Aberdeen Shows How to Do Email Marketing Right

The Effective Marketer

JANUARY 13, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Aberdeen Shows How to Do Email Marketing Right The new research report from Aberdeen Group “ Email Marketing: Customers Take it Personally ” has some very interesting insights. The lesson?

Planning

Planning Email Marketing Work Management Marketing Management

Selecting the Right Email Marketing Provider « The Effective Marketer

The Effective Marketer

APRIL 6, 2011

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Work Management

Work Management Marketing Management Marketing Automation Services Planning

B2B Marketers Hold Off on Killing Traditional Media

The Effective Marketer

OCTOBER 22, 2010

Also interesting to note that telemarketing as a budget item will also remain a key part of the budget, which shows outbound lead generation is still a strong component of most marketing plans. This entry was posted on Friday, October 22nd, 2010 at 9:06 am and is filed under Communication , Marketing Budget , Marketing Management.

Planning

Planning Work Management Marketing Management Marketing Budget Creation

The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

MAY 3, 2011

Based on a recent report on Marketing Technology Adoption for 2011 , the findings of their research shed some light on the challenges we face when it comes to marketing technology. Marketers as Technologists According to Forrester’s research, data driven marketers are divided about technology investments.

Work Management

Work Management Marketing Management Planning Marketing Automation Services

The Ghost Blogging Debate Done Right

The Effective Marketer

AUGUST 23, 2010

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Work Management

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget

How to Fail at Social Media

The Effective Marketer

AUGUST 2, 2010

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Social Media

Social Media Work Management Marketing Management Marketing Automation Services

Explaining Social Media

The Effective Marketer

MAY 7, 2010

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Social Media

Social Media Media Work Management Marketing Automation Services

The Science of Email Marketing « The Effective Marketer

The Effective Marketer

FEBRUARY 10, 2011

This entry was posted on Thursday, February 10th, 2011 at 12:19 pm and is filed under Email Marketing , Lead generation , Marketing Training , Online Marketing. No one knows your industry and customers better than you. You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.

Planning

Planning Email Marketing Work Management Marketing Management

Why Sales and Marketing Don't Get Along « The Effective Marketer

The Effective Marketer

MARCH 24, 2011

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Planning

Planning Work Management Marketing Management Marketing Budget Creation

WordPress Plugins for Marketers

The Effective Marketer

FEBRUARY 22, 2011

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Planning

Planning Work Management Marketing Management Marketing Automation Services

Marketing Automation Monday is Here!

The Effective Marketer

DECEMBER 8, 2010

Interesting also that according to their research the segmentation of email campaigns based on behavior (which is a big part of a Marketing Automation program) is also less effective than the sending of emails based on triggers. Join the LinkedIn group and attend the next event! Like Be the first to like this post.

Marketing Automation Services

Marketing Automation Services Marketing Automation Planning Work Management

Making the Most of Your Webinars

The Effective Marketer

FEBRUARY 7, 2011

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Webinar Metrics

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads

How Success is Misunderstood

The Effective Marketer

SEPTEMBER 29, 2010

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Marketing Budget

Marketing Budget Work Management Marketing Automation Services Marketing Management

B2B Marketing Summit Shows Old Problems Persist

The Effective Marketer

OCTOBER 14, 2010

This entry was posted on Thursday, October 14th, 2010 at 9:05 am and is filed under Communication , Content Marketing , Marketing Planning , Marketing Strategy , Online Marketing. Sometimes we just need to be reminded of the obvious so that we can focus on the essential. United States License.

Planning

Planning Work Management B2B Marketing Marketing Management

More Free Marketing Knowledge

The Effective Marketer

DECEMBER 8, 2009

Quality varies: [link] Can you recommend other resources for free marketing knowledge? This entry was posted on Tuesday, December 8th, 2009 at 12:05 pm and is filed under Marketing Training. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Planning

Planning Work Management Marketing Management Marketing Automation Services

Social Media's Next Victim?

The Effective Marketer

NOVEMBER 6, 2009

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Social Media

Social Media Work Management Marketing Automation Services Marketing Budget Creation

Marketing By Objectives « The Effective Marketer

The Effective Marketer

NOVEMBER 29, 2010

OK, I think we can all agree this makes sense, but then how do you go about coming up with a plan? His article argues that most marketers start with the budget and foolishly take that for a marketing plan while the right approach is actually quite different: 1. Set measurable objectives , both financial and marketing.

Planning

Planning Work Management Marketing Management Effectiveness

What Trigonometry Has to Do With Marketing?

The Effective Marketer

JULY 23, 2010

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Planning

Planning Work Management Marketing Management Marketing Budget Creation

The Opposite of Advertising « The Effective Marketer

The Effective Marketer

SEPTEMBER 20, 2010

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Work Management

Work Management Planning Marketing Management Advertisements

5 Myths of Outsourced Marketing

Hinge Marketing

SEPTEMBER 13, 2017

A typical content marketing program, for instance, requires a wide range of specialized skills: Strategy development. Copywriting. But if you can’t deliver a compelling message, your outsourced marketing firm can help you craft one. Download the Marketing Planning Guide. Project management. Social media promotion.

Advertising Agencies

Advertising Agencies Work Management Planning Marketing Management

new year's resolution: share ideas

The Effective Marketer

JANUARY 3, 2009

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Work Management

Work Management Marketing Automation Services Marketing Management Marketing Budget Creation

Best Companies Don't Need Marketing

The Effective Marketer

AUGUST 5, 2010

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Marketing Budget

Marketing Budget Paid Search Agency Planning Work Management

how good a boss are you really?

The Effective Marketer

APRIL 9, 2009

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Lead Scoring

Lead Scoring Lead Ranking Work Management Marketing Budget Creation

The Fun Theory: How to Change Behavior

The Effective Marketer

NOVEMBER 30, 2009

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Marketing Budget Creation

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget

How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

MARCH 10, 2011

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Work Management

Work Management Marketing Management Marketing Automation Services Hubspot

The Six Minutes Challenge

The Effective Marketer

NOVEMBER 16, 2009

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Work Management

Work Management Marketing Automation Services Marketing Budget Creation Marketing Management

36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

FEBRUARY 9, 2024

She posts on productivity hacks, content marketing, brand building and will convince you to deploy an influencer marketing plan. Content Marketing Jay Baer Jay has been an eminent advisor to more than 700 companies since 1994, including Caterpillar, Nike, The United Nations, Oracle, Cisco, and more.

Paid Content

Paid Content Paid Search Agency Social Media Social Marketing

Making Website Reviews Easy

The Effective Marketer

OCTOBER 5, 2010

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Marketing Websites

Marketing Websites Marketing Automation Services Work Management Marketing Budget Creation

5 Brands Share Their Content Marketing Process

Content Marketing Institute

FEBRUARY 2, 2018

At his firm, that content includes five distinct characteristics: great topic, well-researched, optimized for search engines, comprehensive plus actionable, and optimized to capture leads. Read on to get some tips and insight that you can incorporate into your content marketing process. Researching. Posts that performed well.

Process

Process Lead Ranking Content Marketing Planning

effective manager defined

The Effective Marketer

FEBRUARY 14, 2009

What are the key items in your agenda as a marketer that can have a direct impact in the company’s bottom line? This entry was posted on Saturday, February 14th, 2009 at 12:19 pm and is filed under Decision Making , Marketing Planning , productivity. Food for thought. Like Be the first to like this post.

Work Management

Work Management Marketing Management Effectiveness Marketing Budget Creation

are you paid enough? new salary survey released

The Effective Marketer

AUGUST 14, 2009

This entry was posted on Friday, August 14th, 2009 at 10:57 am and is filed under Hiring , Marketing Planning , Marketing Strategy. Happy salary negotiation! You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post.

Customer Surveys

Customer Surveys Work Management Marketing Budget Creation Marketing Automation Services

Suit over Gartner's Magic Quadrant Big Marketing Ploy

The Effective Marketer

NOVEMBER 6, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Suit over Gartner’s Magic Quadrant Big Marketing Ploy In an earlier post I wrote about ZL Technologies lawsuit over Gartner Group’s Magic Quadrant, over what it considered “multitude of illegalities&#.

Gartner

Gartner Planning Work Management Marketing Management

What Type of Marketer Are You?

The Effective Marketer

MAY 18, 2010

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Planning

Planning Work Management Marketing Management Marketing Budget Creation

Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

MAY 10, 2010

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Planning

Planning Work Management Marketing Automation Services Marketing Management

32 social media training resources and courses every marketer needs

How to Write an Email: 7 Email Copywriting Best Practices

Trending Sources

How to Write an Email: 7 Email Copywriting Best Practices

More Free Marketing Training

inbound marketing training for free

because you can't beat free marketing training

The Rise of the Content Marketer « The Effective Marketer

How to Support Sales as a Marketer in a Changing Environment

Marketing Charts and Trends « The Effective Marketer

What Makes a Great Creative Brief? « The Effective Marketer

Aberdeen Shows How to Do Email Marketing Right

Selecting the Right Email Marketing Provider « The Effective Marketer

B2B Marketers Hold Off on Killing Traditional Media

The Challenges in Adoption of Marketing Technology « The Effective.

The Ghost Blogging Debate Done Right

How to Fail at Social Media

Explaining Social Media

The Science of Email Marketing « The Effective Marketer

Why Sales and Marketing Don't Get Along « The Effective Marketer

WordPress Plugins for Marketers

Marketing Automation Monday is Here!

Making the Most of Your Webinars

How Success is Misunderstood

B2B Marketing Summit Shows Old Problems Persist

More Free Marketing Knowledge

Social Media's Next Victim?

Marketing By Objectives « The Effective Marketer

What Trigonometry Has to Do With Marketing?

The Opposite of Advertising « The Effective Marketer

5 Myths of Outsourced Marketing

new year's resolution: share ideas

Best Companies Don't Need Marketing

how good a boss are you really?

The Fun Theory: How to Change Behavior

How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Six Minutes Challenge

36 Digital Marketing Experts You Need To Follow On Social Media

Making Website Reviews Easy

5 Brands Share Their Content Marketing Process

effective manager defined

are you paid enough? new salary survey released

Suit over Gartner's Magic Quadrant Big Marketing Ploy

What Type of Marketer Are You?

Taming Your Brand Mascot « The Effective Marketer

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