Martech
APRIL 17, 2024
On February 1, Google began enforcing spam guidelines for bulk email senders , warning senders to keep their spam rates reported in Google’s Postmaster Tools below.01%. Advanced techniques to reduce spam. Common email mistakes that increase spam rates There are four major categories of common mistakes: Poor CRM/data hygiene.
Biznology
MAY 22, 2017
Privacy is probably one of the least appealing topics in marketing. The General Data Protection Regulation is something we cannot ignore. The General Data Protection Regulation is something we cannot ignore. They are not just focused on prospecting, like the CAN-SPAM and Do Not Call regulations in the U.S.
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Martech
JULY 19, 2023
Reporting updates You can now better understand how sequences are performing, how your sales team is executing sequences, and which sequence steps create booked meetings, using step-level analytics and the meeting rate report (beta). Previously, API limitations prevented tracking. Previously, this status was not editable.
Litmus
APRIL 25, 2022
Email deliverability helps you measure how often your emails are landing in the inbox instead of being labeled as spam. It can impact your branding, engagement rates, and ultimately, your ROI —which has much larger implications for your business. Test spam filters. Data hygiene. Email deliverability.
SalesIntel
OCTOBER 5, 2023
A well-crafted email can spark interest, drive conversions, and nurture long-term business relationships. These criteria can include demographics, behaviors, preferences, and other relevant data points. Optimized Timing: You can also time your emails more effectively by segmenting your list.
SalesIntel
MAY 17, 2021
The good news is that you can navigate the majority of deliverability levers on your own. Then if you already know how to get recipients who are ultimately interested in your emails and newsletter, there isn’t anything that can go wrong. Data Protection Compliance. This implies that you can follow a few simple guidelines.
The Point
DECEMBER 15, 2020
There are multiple, legitimate reasons to suspend or even delete non-responsive leads from your mailing lists or CRM database: * Non-responsive leads can weigh down engagement rates and create a distorted view of campaign metrics. Even then, success with email programs can often be a long-term proposition.
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