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The Best Email Deliverability Guide Ever

Act-On

Part 1: Mission Inbox-able Email deliverability isn’t yet a buzzword on the lips of every digital marketer out there. You work hard on your email marketing programs: developing copy, selecting supporting content, finding the right visuals, making sure the right people on your team have reviewed and approved.

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The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

Law has been all over the marketing news lately. First, there was all the SOPA/PIPA drama. And you might have also noticed that privacy has been quite a hot button issue recently, with the launch of Google's new one-size-fits-all privacy policy as well as the latest debacle with the up and coming (or maybe not?)

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40 Ways to Get Banned From the Top 5 Social Networks

Hubspot

omgsohungry), but the ones that help alleviate things like spamming, bad content, and a poor community experience. It's not a perfect system the social networks have worked out, but it's important for marketers to know -- because believe it or not, lots of marketers are breaking these rules and don't even know it.

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How Marketing Compliance Fits Into Your Marketing Strategy

BenchmarkONE

The great news is that compliance practices can be easily implemented as long as you know what to do. We’re here to provide you with a deep dive into marketing compliance so you can get better acquainted with it and ensure you’re doing all you can to stay 100% compliant in your practices. . What is Marketing Compliance?

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10 Things You May Not Know About Marketo

Heinz Marketing

Marketing Automation is complex and changing all the time, and even after over a decade using tools like this, I’m still learning new things and new ways to get the job done better, faster, and more efficiently. In a batch campaign, each flow action is run for all leads before moving to the next flow step. However, that isn’t the case.

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10 Things You May Not Know About Marketo

Heinz Marketing

What that means is your wait won’t be 5 minutes – it’ll take much longer depending on how many records are in your database and number of fields syncing. In a batch campaign, each flow action is run for all leads before moving to the next flow step. All known records count towards your total database.

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What to think about before you invest in CRM

GreenRope

This is a smart decision and one that can greatly redefine your processes and business to make it more efficient and results-driven. However, CRM and marketing automation is not a one-trick pony. Get the 4-1-1 on your contacts. A few examples might include: Send personal email. It is not magic. Give a presentation.

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