operations 
The Point
DECEMBER 13, 2019
Here’s what they had to say: “I fully expect to see continued buzz around AI, but I think the real heavy lifting next year is going to be around tech stack management. Marketing departments are continuing to invest more in technology and the average number of technologies per marketing department is skyrocketing.
Biznology
JANUARY 19, 2018
After years of developing wildly creative PR strategies for D&B NetProspex and Aberdeen Group , she now advises companies large and small on how to create buzz in B2B. So that sales people can operate in an environment where prospects say, “Oh yes, I’ve heard of you.” The payoff? We all need some of that.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
chiefmartech
APRIL 11, 2016
Marketing automation came about to solve that problem in 2005, and now it’s table stakes. Once we were using marketing automation, we had too many leads. These vendors see analytics as key to any agile marketing operation. “If Conclusion: Old News, New Buzz? But now, what do we do with that intel?
Martech
JUNE 14, 2023
Automation is a bit like delegation: there can be an upfront time cost to set up the process, but the payoff is huge when done effectively. Being smart with automation in your business frees up time to focus on more strategic decisions, helping drive growth. The key lies in identifying the right areas to automate.
Oktopost
JANUARY 25, 2024
Social media is not just about creating a buzz; it can be a powerful tool for strategically influencing your customers at every stage of the sales funnel. While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked.
Tony Zambito
MARCH 12, 2017
Operating and performing outside the purview of traditional hierarchies. The advent of CRM, Sales Automation, and Marketing Automation has produced voluminous data. Whereby marketing finds itself analyzing historical trends related to online visits and which content was accessed.
GreenRope
OCTOBER 20, 2015
How Marketing Automation Can Boost Your Revenue for the Holidays. How can you reconcile the demand for more marketing with the immense time commitment you’re giving to other areas of your business? The answer to this question is simple: automation. Bringing Automation to E-Commerce. Image Credit: pixabay ).
Expert insights. Personalized for you.
219 
Let's personalize your content