Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Im Jay Baer.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

NOVEMBER 7, 2010

Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources. You will be navigating your prospects through this sea of content by leading them to the most relevant important information.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As Most blogs aren’t visually aggressive enough in the promotion of RSS, and very few do a good job at emphasizing the opportunity to subscribe via email (as 40% of C&C subscribers do).

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

MAY 18, 2009

What are some of the best free tools for monitoring social buzz about your brand or company? Discover these answers and others here in more of the best posts from the past year on social media marketing and PR. A high number of RSS subscribers is going to be your best Google indicator."

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

SEPTEMBER 21, 2010

[link] Develop a Social Media Strategy in 7 Steps | Social Media Marketing | Social Media Consulting – Convince & Convert « Netcrema – creme de la social news via digg + delicious + stumpleupon + reddit [.] link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.]

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Online Marketing Institute

JANUARY 4, 2011

Implement “subscribe” buttons via RSS and Email 23. Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) Add credbility banners such as how many subscribers, number of hits, blog grade and any awards 21. b2bmarketing socialmedia

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies. Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Social Media and the Enterprise Customer – Wired PR by uber.la. But what metrics are really most appropriate for social media measurement? Top 10 Free Tools for Monitoring Your Brand’s Reputation by Mashable.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Online Marketing Institute

JANUARY 4, 2011

I want to share a list of tactics and approaches I’ve used/experimented with at this blog to attract from 40,000-250,000 organic visitors monthly and more than 8,500 RSS/email readers. Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist.

Tactics 40

Tactics PR Planning Buzz 40

Buzz Marketing for Technology

JUNE 27, 2008

However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Here they learn about social media tools like RSS, Delicious, podcasting, videocasting, blogs, wikis, and yes, even Twitter. ReadWriteWeb.

Social Media 100

Social Media Class Web 2.0 Media 100

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

25 comments Nokia upsets blogger due to marathon PR failure 24 comments Gap listened to its customers, or did it? Judging Categories Previous winners How can we help you? Bookmark on Delicious Reader comments (9): Add your own Jason Ball 12:50PM on 1st November 2010 Good points Doug and entirely consistent with my own experiences.In

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40