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Eight Keys to Supercharge Your LinkedIn Posts

Golden Spiral

Five Psychological Studies to Help Shape Your Buyer Personas. LinkedIn’s own data states that photos increase the comment rate on posts by 98%. Links to YouTube play directly in your feed and result in a 75% higher share rate. Your B2B HealthTech solution can find great success in cultivating potential buyers on LinkedIn.

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How to Build a Creative Agency from Scratch

BenchmarkONE

Locking yourself into a year-long lease when you’re not even established yet might not be the best decision for your business. The creative industry in the United States is a multi-billion-dollar industry, and it seems everyone wants a piece of the pie. Since 2021, there has been a 12% increase in the number of creative agencies.

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Influencer marketing should not be about collecting influencers

Biznology

What all of these people-collectors have in common is that they tend to take these flesh and blood people they have collected and lock them into a curio cabinet, a de facto glass menagerie. They flit about the room like bumblebees collecting business cards in lieu of pollen. LinkedIn and Twitter has made this even easier.

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The 8-Step Process HubSpot Uses to Optimize Google Advertising Costs

Hubspot

A lot of signals are taken into account, a few of which are your landing page experience and click-through rate. Bidding on these type of keywords is the easiest way to burn through a ton of cash without producing substantial results. Modified Broad Match (MBM): MBM allows you to lock in specific keywords within a phrase.

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Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

Create a compelling offer to lock-in your current customers for a longer term. Nurture your email list with an invitation to visit a resource center that provides thought leadership from well-known experts, webcast and podcast replays, short videos and product demos, customer testimonials and case studies.

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7 Affiliate Marketing Tips from a SaaS Affiliate Manager

Single Grain

You’ve achieved financial independence and you’re ready to retire early. In a nutshell, that’s what a stereotypical “make money online” charlatan would tell you. Or maybe we’re slowly moving away from that period in affiliate marketing. And we monitor their sales data as closely as possible. He was granted the patent in 2000.”

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Bankers, Car Salesmen & Reality TV Interns: What 27 Marketing Execs Did in Their First Jobs

Hubspot

Sometimes we forget that every successful innovator, leader, and business executive had to start somewhere before getting where they are today. Many of them were once sitting in a rickety folding chair on the lawn of their alma mater, wearing an itchy cap and gown, and wondering what on earth they were going to do when they grew up.