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Best Email Subject Lines for Your Summer Sales

SmartBug Media

E-commerce businesses begin their journey into the season by creating summer-themed collections, packaging, and deliverables, as well as strategies to deliver sales and new products via email and SMS strategies. Let’s explore the top qualities of successful subject lines and a few examples you can use for your summer email campaigns.

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Ask our experts: How to prepare for the holiday season

ConvertKit

All of the factors above mean that there is a huge revenue potential for senders during the holidays but, if your strategy isn’t in place, mailbox providers might move you from the nice list (the inbox) to the naughty list (the spam folder). Things like discounts, bundles, gift guides, etc. typically perform well.

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EU & UK GDPR: 5 things you must know about email consent

Litmus

Never bundle consent with your terms and conditions, privacy notices, or any of your services (unless email consent is necessary to complete that service). But signing up for emails is optional —you can always download the ebook without subscribing to our emails. All major email laws, including CASL in Canada and CAN-SPAM in the U.S.,

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Why plain text emails are still valuable in 2021 (and how to make them look strong)

Litmus

A plain text email template you can start with. Multi-part MIME (Multipurpose Internet Mail Extensions)—the protocol that allows for sending all of our email marketing campaigns—bundles together a simplified plain text version of your email along with the HTML version of your email. HTML-only emails are a red flag for spam filters.

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14 Content Marketing Tools to Help Your Business Grow

Webbiquity

A wide range of online tools can help you either produce content more efficiently or get more value out of what you’re already creating. Here are several of the best paid and free tools you can use to create and promote your content in the most efficient and productive manner. Create lists and reorder them as you need them.

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Why Your School Should Move Away from Purchased Lists

Hubspot

You can send a thoughtful marketing email to a bunch of people who have given you permission to connect and expressed a willingness to hear what you have to say. These lists have been rented umpteen times, so you know the people on it have already been spammed to death. When we get unsolicited emails, we typically mark them as spam.

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Email marketing in an economic slowdown- 6 ways to pivot and stay on top of the game

Scoop.it

This list is not exhaustive but indicative of the kinds of questions good consumer data analytics can help you with. Channelize your fear of deliverability into FOMO on better ROIs! Deliverability and open rates were great because the emails made subscribers feel like we were talking to them. It goes a long way!