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EU & UK GDPR: 5 things you must know about email consent

Litmus

The European Union’s privacy law, General Data Protection Regulation (GDPR), went into effect on May 25th, 2018. Never bundle consent with your terms and conditions, privacy notices, or any of your services (unless email consent is necessary to complete that service). But one thing that still might cause you headaches?

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Why plain text emails are still valuable in 2021 (and how to make them look strong)

Litmus

A plain text email template you can start with. Multi-part MIME (Multipurpose Internet Mail Extensions)—the protocol that allows for sending all of our email marketing campaigns—bundles together a simplified plain text version of your email along with the HTML version of your email. HTML-only emails are a red flag for spam filters.

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How To Write A Newsletter That Converts

CoSchedule

These words of Katelyn Bourgoin prove a newsletter is a goldmine that can significantly boost revenue. Measure: Track your email marketing metrics so you can gauge your progress. Adjust: Make changes that can improve any underperforming metrics you measured. Get Your Email Marketing Bundle Now. Email Address.