Broadcasting Differentiation Network Marketing Television marketing 
Contently
MARCH 22, 2021
Last Thursday, the NFL announced a $113 billion TV deal with its broadcast partners—an insane haul that cemented the NFL as the most coveted entertainment property on earth. As it was announced, I couldn’t help but be reminded of the greatest television steal of all time—and the incredible innovations it introduced.
illumin
APRIL 25, 2024
It’s time to clear the air and understand the differences between the two marketing phenomena. Even the average marketer still falls trap to this typical confusion of distinguishing between OTT and CTV. Put succinctly, OTT is the process of streaming or viewing video content on your phone, tablet, television, or laptop.
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Sprout Social
JUNE 3, 2024
It’s interesting how many said social media was a disruptive force to big, traditional broadcast media. Creator content keeps getting better, and is more obviously economically-driven, such that Facebook, YouTube, TikTok and Instagram are now more media networks than social networks. Change is constant. Wait, what? Let’s rewind.
Content Standard
SEPTEMBER 2, 2016
With that comes incredible opportunities for video marketing through social networks, assuming efforts to expand live video production and consumption work as planned. If you had to choose one platform to run your live video marketing on, which should it be? But that seems all but given nowadays. Let’s review the options.
Contently
DECEMBER 8, 2016
A big TV event gets broadcast. Network executives spin the news and make excuses, but behind closed doors, the thin smile they brave in front of reporters turns to a beset frown. Network executives spin the news and make excuses, but behind closed doors, the thin smile they brave in front of reporters turns to a beset frown.
Heinz Marketing
JUNE 24, 2019
By Matt Heinz, President of Heinz Marketing. The show is less than 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. If you’re joining us live on the funnel media radio network thanks for joining us in the middle of your work day.
Hubspot
JUNE 26, 2014
The copy you put on Facebook should begin a dialogue, not just a one-way broadcast. Your Facebook Page is no place for stale traditional marketing efforts focused on pushing out information that may or may not speak to the needs of your audience. After all, Facebook is a social network. said every marketer ever.
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