Content Marketing Institute

NOVEMBER 19, 2018

Thanks to some savvy content partnerships with big media brands like the BBC, Disney Digital Network, and even the NFL, Twitch is expanding into other areas of streaming news and entertainment and now averages more viewers than many cable networks. Fans in chat even created their own catchphrase: “Take the risk.

Lead Scoring 75

Lead Scoring Lead Ranking Brand Identity Branding 75

LeadSquared

APRIL 3, 2017

While the prospect of investing money on Adwords might seem like a daunting task , the results that come in are almost instantaneous and transparent. Additionally, the platform is more transparent, and you know exactly what is happening with the ads. The transparent system of Google AdWords helps you do this.

Adwords 52

Adwords Paid Content Google Advertising Agencies 52

Madison Logic

SEPTEMBER 26, 2023

At a time when people are increasingly cutting the cable cord in favor of streaming services, CTV—which includes Smart TV’s and other devices that allow brands to reach their audiences through internet targeting—has emerged as a powerful channel to capture viewer attention.

Account Based Marketing 52

Account Based Marketing ABM Multi-Channel Cable 52

Bionic

MAY 5, 2023

For example: Broadcast TV and radio media planning tool Print media planning tool Billboard media planning tool Digital media planning tool Social media planning tool Because each of these media planning tools is channel locked, none of these tools can deliver an omnichannel media plan. It also enables omnichannel media optimization.

Media Plans 52

Media Plans Planning Paid Search Agency Cost Per Thousand 52

Sword and the Script | B2B

DECEMBER 26, 2023

Great leaders make clear and transparent communication a top priority. A little like TV of old, where the once-dominant broadcast channels gave way to more narrowly targeted cable networks, social platforms will appeal to specialized audiences and those seeking like-minded social communities.

Marketing AI 127

Marketing AI Paid Content Work Management Marketing Management 127

Martech Advisor

NOVEMBER 5, 2019

.” First-party data, which is also the cleanest and most reliable source for a marketer has become more important, and hence brands now have the onus of directly and transparently communicating with customers on how beneficial or safe it is for them to share their details. In-house programmatic trap Vs. agency transparency.

Advertising Agencies 100

Advertising Agencies Marketing AI Advertisements Advertising 100

Biznology

DECEMBER 6, 2010

All the buzz and panic that ensued following the release of the US Embassy diplomatic cables motivated a colleague of mine to ask me: are social media's mantras of transparency, information sharing and digitization of conversations, relationships and activities saving us or are they dooming us all?

Privacy 80

Privacy Social Media Media Wikipedia 80

Martech Advisor

APRIL 1, 2020

Know what you’re working with and give your technology team as much transparency into the end-user experience as you can so that they can help you design network, data management and other strategies that support success. Tip #3: Make Your Customer’s Voice the Loudest in the Room.

Enterprise Management 55

Enterprise Management Privacy Protection Broadcasting Work Management 55

Martech Advisor

MARCH 30, 2020

Know what you’re working with and give your technology team as much transparency into the end-user experience as you can so that they can help you design network, data management and other strategies that support success. Tip #3: Make Your Customer’s Voice the Loudest in the Room.

Enterprise Management 52

Enterprise Management Privacy Protection Broadcasting Work Management 52