Convince & Convert

FEBRUARY 19, 2016

Every 3 weeks or so I’ll have a new show (live on Google Hangouts On-Air and streamed to my Facebook page) where I interview the founder or proprietor of marketing technology that I personally vouch for and support. There are a number of different ways you can send our system out to get that information. you can do that.

Work Management 87

Work Management Paid Search Agency Marketing Management Lead Ranking 87

Hubspot

SEPTEMBER 17, 2018

In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. The IKEA Place app is a great example of this. On Facebook? Why is this important?

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Single Grain

JUNE 3, 2021

This is a complete guide to finding and hiring a Director of Marketing for your business. The interview process, including example interview questions. The interview process, including example interview questions. The marketing director will proofread all ad copy and sometimes the blog content before they go live.

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

Adobe Experience Cloud Blog

AUGUST 16, 2016

Before you have valuable, historical metrics to inform your campaign optimization and budget allocation, h ere’s a sample marketing budget breakdown that you can use as a guide: Campaign Planning and Content Creation: 40-50%. Facebook, LinkedIn, Target) offer excellent targeting options. Workforce Marketing: 10%.

Marketing Budget 48

Marketing Budget Marketing Budget Creation Budget Programs Enterprise Management 48

Optinmonster

NOVEMBER 15, 2022

69 Irresistible Lead Magnet Ideas and Examples. Here’s an example of an OptinMonster campaign offering a lead magnet: Right away, users can see they can get 12 proven strategies for converting abandoning visitors. This is true whether you run a small blog, podcast, membership site, or full-on eCommerce website.

Sales Qualified Leads 145

Sales Qualified Leads Work Management Lead Scoring Lead Ranking 145

Single Grain

NOVEMBER 16, 2023

Utilizing content marketing enables companies to craft informative materials like blog posts, white papers, and tutorials. Content marketing, encompassing blog posts and various content formats, plays a pivotal role in boosting a SaaS company’s search engine rankings.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Single Grain

AUGUST 7, 2019

This post was updated with more in-depth content, templates and examples on how to craft the perfect buyer persona. Here’s an example: If this seems like an actual description of a real person, that’s because the brand or the marketer did their research. NOW UPDATED! Do you feel like your marketing campaigns are falling on deaf ears?

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

Anteriad

APRIL 25, 2023

Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. The term is often used to describe systems that mimic “cognitive” functions associated with the human mind, such as learning and problem-solving. See White Hat SEO.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. The term is often used to describe systems that mimic “cognitive” functions associated with the human mind, such as learning and problem-solving. See White Hat SEO.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Directive Agency

MAY 9, 2017

Here’s a sample of daily inputs for a high-performing VP of Marketing: Assign Daily Objectives For Each Team Member. It’s often neglected and over-thought, in fact, here at Directive we had completely overthought this role. As an example, at Directive Consulting, we sell into three different personas. Speaking.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot CRM. HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Single Grain

FEBRUARY 22, 2024

These goals should be SMART: Specific Measurable Achievable Relevant Time-bound Let’s take the example of an online store specializing in sustainable fashion. Facebook Insights), and website analytics (e.g., Platforms like Facebook, Instagram and Twitter allow for direct interaction with customers. Google Analytics).

eCommerce 52

eCommerce Paid Content Tactics Tips 52

Hubspot

OCTOBER 12, 2017

Let's use an example: Stitch Fix and Fabletics are both subscription-based services that sell clothes on a monthly basis and serve a similar target audience. Now, this doesn't mean you should toss your indirect competitors out the window completely. It seems simple enough on paper, but these two terms are often misused.

Analysis 101

Analysis SWOT Work Management Case Studies 101

Single Grain

APRIL 28, 2020

This post about the best digital marketing campaigns you can learn from has been updated with fresh examples for 2020. 31 Top Digital Marketing Campaign Examples. MobileMonkey , a Facebook messenger chatbot for businesses, certainly practices what they preach. Click here to get instant access to the masterclass.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Vidyard

FEBRUARY 2, 2021

Facebook Video Statistics 3.2 Optimize Support with CRM Integration and Video Analytics 6.1 Support CRM Integration 6.2 Blog Videos on Websites 3.5.1 What Are Some Video Landing Page Examples I Can Use as Inspiration? Sharing a Content Asset, Article, or Blog Post 2.10 Video in Email Marketing Examples 9.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Webbiquity

MAY 16, 2017

These include tools for blog commenting, direct mail automation, website hosting, language translation, link shortening, password management, mileage tracking, and website performance monitoring, among other functions. Blog Commenting. Sample review: “Implement disqus as a commenting system and you’ll get more comments.

Marketing Automation Services 223

Marketing Automation Services Enterprise Management Work Management Marketing Management 223

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot CRM. HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot CRM. HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92