Remove B2B Remove Research Remove SMB Remove Twitter
article thumbnail

Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

Every B2B marketer knows we are in a period of rapid change. But how can B2B marketers most effectively achieve those results? The research and observations presented here may not answer all of those questions, but provide a good start and a solid foundation. Marketing technology (martech) is advancing quickly. And measure them?

article thumbnail

49 Noteworthy Social Networking Stats and Facts

Webbiquity

In addition, 96% of all B2C and 88% of B2B companies use Facebook for marketing. ” LinkedIn is tops for B2B marketing, but…not for advertising? 41% of B2B marketers say LinkedIn is the most important social network they use, and 81% say they use it to help launch new products. Pew Research ). Pew Research ).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Interview with Robert Levin

Onalytica B2B

Robert Levin – Chief SMB Officer & Editor-in-chief at RSL Media. Bio: Rob is the CEO and Editor-in-Chief of content development firm RSL Media, specializing in helping enterprise companies achieve their revenue goals through exceptional buyer-aligned content programs targeting small and midsize businesses (SMBs).

SMB 157
article thumbnail

Bombora and LiveRamp Create Digital Advertising Solution: Marketers Rejoice!

Martech Advisor

Bombora and LiveRamp announced their jointly developed digital advertising solution that enables B2B marketers to connect with their targeted small- and medium-sized business. Let’s understand the working of the solution and how it will help marketers target SMBs.

Bombora 47
article thumbnail

Tom Pisello: The ROI Guy: New TCO Calculator: EMC SMB Virtual.

The ROI Guy

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. New TCO Calculator: EMC SMB Virtual Solutions Advi.

SMB 40
article thumbnail

47 Superb Social Media Marketing Stats and Facts

Webbiquity

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. Pew Research ). Pew Research Center ). billion last year to 2.5 billion by 2018.

article thumbnail

Open Letter to Scott Brinker: Suggestions for Next MarTech Conference

Customer Experience Matrix

If things get really big, you could also split B2B vs B2C or enterprise vs. SMB. Or, at least, do a word cloud of what people are saying, either in speeches or in Twitter comments. We’d have vendors create preintegrated stacks with tools for research, content creation, campaign execution, optimization, and analytics.