B2B Thought Leadership Event Marketing Paid Content Twitter 
KoMarketing Associates
MAY 6, 2020
2020 has seen many shifts in marketing strategies, most notably the move to virtual events. For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups.
KoMarketing Associates
AUGUST 6, 2019
The most significant challenge B2B marketers face is in effectively communicating with target audiences and prospective buyers. Goals become more complicated to achieve as evolving marketing technology continues to promise an opportunity to target more specifically and create unique customer experiences buyers demand.
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Adobe Experience Cloud Blog
AUGUST 28, 2014
Author: Phillip and Lizzy Marketo’s Marketers First Virtual Event is less than two weeks away, and we’ve been working around the clock to make this our most exciting, valuable, star-packed virtual event yet. Regardless of what kind of marketing you do, or what industry you’re marketing in, this will be your one-stop shop.
Hubspot
SEPTEMBER 15, 2011
With 200 million members, Twitter is one of the most popular social networks out there. But are you taking advantage of everything it has to offer for marketing ? Used effectively, Twitter can help you promote your content, provide helpful customer service, generate leads and customers, and much more. HubSpot ).
Top Rank Marketing
AUGUST 1, 2023
Instead of just launching a new social media platform from scratch, they made it so users could sign up with a few simple steps directly from their Instagram account. It lacks many features that seem standard for a modern social platform: things like hashtags, a chronological timeline, and, oh yeah, ads!
Ledger Bennett
OCTOBER 28, 2020
With a temporary and, in some cases, permanent shift toward remote workforces, tradeshow and event marketing in particular have seen a massive shift to the virtual realm. Leaving marketers to answer a key directive: “How do we effectively promote virtual events to drive attendance and impact revenue?”.
Adobe Experience Cloud Blog
JANUARY 5, 2017
Author: Lisa Marcyes When you hear the term lead generation, social media probably isn’t the first thing that comes to mind…but maybe it should be. In this blog, I’ll outline seven ways that you can generate leads on social media: 1. Everyone loves freebies, so consider hosting a sweepstake or offering giveaways on social media.
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