B2B Thought Leadership Blogger Demand Generation Agencies Sales Management 
The Point
OCTOBER 8, 2009
I’m ready to conclude that many PR agencies don’t really get it when it comes to social media. Recently I was made privy to a social media plan authored by a client’s PR agency. The stated objectives of said plan were: * increase awareness amongst bloggers, influencers and prospects. Reasonable enough, right?
Engagio
NOVEMBER 19, 2020
No need to read through a stack of posts from a dozen bloggers. However, this is not how many B2B marketers were trained to think. This image illustrates the difference in thought process between a traditional demand generation approach and an ABM strategy. This is it. content and offers). Growth trajectory.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Kabbage
NOVEMBER 9, 2016
For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. B2B Marketing Blogs. Content is everywhere these days. HubSpot’s Marketing Blog. MarketingProfs.
Kabbage
NOVEMBER 9, 2016
For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. B2B Marketing Blogs. Content is everywhere these days. HubSpot’s Marketing Blog. MarketingProfs.
Engagio
SEPTEMBER 9, 2020
No need to read through a stack of posts from a dozen bloggers. Collaborating with Sales to plan, execute, and optimize the ABM program. Managing Marketing operations, reporting, and expectations. Managing your ABM budget. Experience working directly and successfully with sales teams and managers.
ClearVoice
NOVEMBER 2, 2018
MarketingProfs B2B Forum. Description: Many of the conferences available spread their focus so that it applies to both B2B and B2C marketers, but MarketingProfs B2B Forum is one of the few that provides the kind of focus that allows B2B marketers to get a finely tuned experience specifically for them. Date: Jan.
SnapApp
JULY 13, 2018
Webinars sound like the gold-standard content marketing win — your audience gets free training and substantial value, and you’re getting hundreds of new prospects and a thought leadership platform. So we flipped the script on webinars, and made every step of the process interactive. Why aren’t webinars working today?
Expert insights. Personalized for you.
100 
Let's personalize your content