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Key Things You Need to Know About Email Marketing Software

Webbiquity

Many marketers underestimate the continuing power of email marketing. On the contrary, used properly, email marketing can hep build customer loyalty, nurture leads, and increase direct sales. Why should you use email marketing software? Here are five specific benefits of using email marketing tools.

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Email Marketing Best Practices: How to Send Emails Your Subscribers Will Love

Hubspot

This is a guest post written by Jamie Turner, founder of the 60 Second Marketer. He is an in-demand marketing speaker and author of the book entitled Go Mobile with Jeanne Hopkins, former VP of marketing at HubSpot. Email Marketing Best Practices of 2018. Use Auto-Responders for Opt-Ins.

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How to Use Email Automation to Nurture Prospects

Zoominfo

As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. So how can you scale communications with prospects and leads in the space between nurturing and closing a deal? ZoomInfo MarketingOS Finally, ABM with data you can trust. What Is Email Automation?

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Can you do top-of-funnel marketing automation without CRM?

Biznology

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Fortunately for SMB marketers, CRM is becoming main stream. The Disconnect.

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10 Easy Email Automations You Need to Implement Today

GreenRope

M ost companies identify personalization as the biggest email marketing obstacle. Below is a detailed list of 10 email automation strategies you can utilize to personalize and improve the customer experience. This filters out spam and bot accounts, so they don’t waste space on your email lists. Welcome Emails.

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What You Need to Know About Creating a 'Do Not Reply' Email

Hubspot

For a marketer, having a ‘do not reply' email is just as bad of an idea. While you won't spill an entire gallon of salsa on your lap, do not reply email addresses can damage your reputation, impact email deliverability, and put your emails in the dreaded spam folder. Spoiler alert: You can't.

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Marketing Toolkit Essentials: CRM and Email Marketing Software

Hinge Marketing

With all of the different marketing software options, it’s easy to get overwhelmed about what your firm really needs to add to enhance its marketing toolkit. So, how do you know what marketing software is right for your professional services firm? What You Need to Know Before Choosing Email Marketing Software.