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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. But simply asking people to spread the word on social media doesn’t always cut it.

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Demand Generation vs. Lead Generation: Comprehensive Comparison

Oktopost

At its best, demand generation is thoroughly relevant to the pressing needs of the market today. This includes looking for keywords to target when publishing content and monitoring the conversation on social media. These SEO techniques also create a positive cycle of adding a value-added component to your marketing. .

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The Ultimate List of Marketing Conferences Through 2019

ClearVoice

B2B Marketing Exchange. Sponsor: B2B Marketing Exchange. Description: At B2B Marketing Exchange, expect a great lineup of workshops and case studies, with more than 100 speakers and 70 sessions spanning six tracks. Great for: SEOs, webmasters, podcasters, bloggers, content marketers, and social media marketers.

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Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Coordinate efforts.

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The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity

Content Marketing Institute

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Efficiency: Building your team’s creativity, planning, and productivity.

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A Brief Timeline of the History of Blogging

Hubspot

Bloggers have dozens of platforms and formats available (fun fact: HubSpot has a blogging platform , too), and there's no longer a standard for what a blog is supposed to look like. 1998-2001: More resources for bloggers. The later part of the nineties saw an uprising in resources created just for bloggers.

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The Ultimate Guide to SaaS Backlinks: Strategic SaaS Link Building

accelerate agency

You’ll recognize these on any Google search page as the first three results with the word “Ad” in the top left corner. . While you’ll most often see backlinks as hyperlinked text with descriptive anchor text, they can also show up in the following ways: A URL on a website, social media post, or podcast episode description.