Activities Business Segmentation SIC 
SalesIntel
FEBRUARY 8, 2023
Market segmentation helps you find and accurately target your customers. Audience segmentation is to B2B businesses what dessert is like to your favorite meal. Every marketer and sales manager wants market segmentation to paint a more realistic image of their customer base, but they’re not quite sure where to begin.
Hubspot
JULY 6, 2021
As a growth-focused company, you want to ensure that all elements of your business are ready and able to support your scaling, especially those that impact revenue generation. This team responsible for aligning activities and supporting sales, marketing, and service departments — all of which contribute to revenue growth.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SalesIntel
MAY 17, 2023
This recent review mentions how ZoomInfo was good initially, how much Zoominfo credits cost their business, and how they found themselves in an auto-renewal clause after spending a hefty amount on ZoomInfo. And, forget about experimenting with new audience segments.
SWZD
NOVEMBER 29, 2017
Target the best fitting audience segments through your brand awareness and top-of-funnel lead generation efforts, and you will open great opportunities – and close bigger, better deals – later. The top two stages – Target Demand and Active Demand determine the quality of your lead flow, and ultimately the opportunities you generate.
Biznology
AUGUST 19, 2015
Depending on the size of the show and how active the attendee was at walking the show floor, they might visit 20 – 30 or more booths. You have a good idea of who the best market segments are either due to customer profiling and/or input from product, marketing, and sales managers. Here’s a best practice to institute.
Wondering Out Loud
AUGUST 24, 2009
As the adoption of social media by business expands at an ever increasing rate, its misuse grows along with it. When you engage in social media activities are you self serving or self promoting? Promoting the self – you, your colleagues, and your business – is as easy as showing your target audience what you know.
ViewPoint
SEPTEMBER 4, 2018
B2B marketers are certainly aware that business marketing data degrades quickly. To reveal segments with higher probability of generating leads, compare your marketing database, which could number thousands of contacts, to your customer database. Focus on the top two segmented and prioritized lists, then move down.
Expert insights. Personalized for you.
80 
Let's personalize your content