Closing the Opportunity Gap: How ZoomInfo Copilot Reveals Hidden Buyers
Zoominfo
JUNE 10, 2024
To make matters even more challenging, data from Gartner indicates that 85% of deals are won by the seller that was first to engage. Intent data signals are often siloed across multiple systems in the tech stack, resulting in missed opportunities. That increasingly narrow opportunity gap is where deals are won or lost.
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