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A Step-by-Step Guide to the Video Process

Circle Studio

In this age of smartphones, where everyone can act as a videographer, it’s easy to see why the process may appear to be a simple one. Will you need creative B-Roll? To the uninitiated, making videos looks like a breeze. It’s no secret that video content has surged in popularity over the last several years and continues to grow.

Process 88
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A Crash Course in Microcopy: How to Craft the Perfect Words for Social Media Captions

Buffer

Copywriting is one of the most essential skills for a marketer to have. Good copy is everywhere! Websites, advertisements, blog posts, and especially on social media. We want to give you the tools to write exceptional copy for even the tiniest of things on social: captions, tweets, Stories, and more. This doesn’t necessarily include hashtags either.

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Are QR Codes Dead?

Hubspot

You might think that, in an age when consumers tend to keep their smartphones close by at all times, an application that connects the physical and digital worlds -- kind of like Instagram, FitBit, and thousands of other apps do -- would take flight. Just a few years ago, QR codes seemed to be "the next big thing." Are QR Codes Dead?

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How to Design the UX of a Website or App to Increase Conversions

Single Grain

Dive Deeper: 15 Fast and Easy Ways to Improve Your Site’s Conversion Rate. Getting visitors to convert and generating more business opportunities is the ultimate business goal. It’s easier said than done, though. For optimizing your software for bringing in conversions, understanding the psychology behind what makes users tick is critical.

Design 108
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How to Build an Email List for your B2B Company?

Fount Media

Forms are where businesses get intimate with their future clients in the digital age: they’re where they gather emails, leads, and deliver content. Forms are where businesses get intimate with their future clients in the digital age: they’re where they gather emails, leads, and deliver content. Your live chat.

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B2B Digital Marketing Best Practices to Thrive This Year

Directive Agency

With the year just kicking off, it’s time to lock in your B2B digital marketing strategy for this year! These decision makers hold a variety of titles, but most commonly they will be chief marketing officers, VPs of marketing, and members of the C-Suite. Image Source: Referral Saasquatch. Develop a Powerful Content Marketing Schedule.

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B2B Digital Marketing Best Practices to Succeed This Year

Directive Agency

With the year just kicking off, it’s time to lock in your B2B digital marketing strategy for this year! These decision makers hold a variety of titles, but most commonly they will be chief marketing officers, VPs of marketing, and members of the C-Suite. Image Source: Referral Saasquatch. Develop a Powerful Content Marketing Schedule.