Digilant

NOVEMBER 30, 2018

80% of programmatic advertisers are accelerating or prioritizing programmatic ads with top benefits being better audience targeting, ability to build audience reach, and real-time optimization. eMarketer stated that “ more than 82 percent of U.S. eMarketer stated that “ more than 82 percent of U.S. eMarketer). eMarketer).

Buy 58

Buy Emarketing Trends Cable 58

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. billion mobile internet users. Starting in June of 2019, roughly 94% of internet searches began to occur on Google. Mobile Marketing Statistics.

Stats 260

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 260

Martech Advisor

JANUARY 17, 2020

Native advertising inspires greater interest among users than regular display ads, as they are more creative, seamless, and valuable. Way back in 2015, we asked if native advertising will finally take over traditional marketing. Way back in 2015, we asked if native advertising will finally take over traditional marketing.

Practices 66

Practices Top of Funnel Best Practices Mobile Advertising 66

Martech Advisor

SEPTEMBER 25, 2019

A supply-side platform (SSP) is defined as a tool used to coordinate the supply and distribution of ad inventory to and from advertisers. Digital ads comprise nearly half of the world’s total advertising spends and much of this depends on supply-side platforms. And a large portion of this depends on supply-side platforms (SSPs).

Paid Search Agency 43

Paid Search Agency Work Management Marketing Management Features 43

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Dive Deeper: AI Trends in Marketing for 2019 [Infographic]. NOW UPDATED!

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Bannerflow

AUGUST 28, 2018

In this article we explain why HTML5 responsive banner ads are a must for all digital advertisers. From designers to digital specialists, from agencies to in-house teams, HTML5 display advertising is now the the default banner format. Exploit the growth of video and mobile display. Why should I build HTML5 display advertising?

Banner Ads 70

Banner Ads Banners Paid Search Agency Ads 70

Digilant

JANUARY 31, 2019

Visual Guide for 2019 Digital Media Planning. . Boston, January 31, 2019 —- Today, Digilant – a programmatic media buying services company – released a Top Programmatic Media Buying Trends of 2019 infographic. Key 2019 Trends. Programmatic TV is seriously on the rise: eMarketer predicts U.S.

Advertising Agencies 40

Advertising Agencies Marketing AI Paid Search Agency Trends 40

Single Grain

DECEMBER 6, 2019

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145