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Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

I make my living providing marketing services including designing and marketing industrial websites. Adding value to industrial website development and marketing I am going to illustrate my point about part DiY and part professional help by using three real-life examples from my own industrial marketing business. Is that a good thing?

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5 Things Industrial Marketers Must Do to Attract Engineers and.

Industrial Marketing Today

For example, segment your products and services by application and/or industry. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

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Are You Creating Irresistible Offers with Your Email Marketing?

Industrial Marketing Today

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Home Marketing Matters About Contact B2B Marketing Store Company Website Are You Creating Irresistible Offers with Your Email Marketing?

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Translate Features into Benefits if You Want Your Marketing.

Industrial Marketing Today

Features: attributes that products or services have. For example, Type N612S control valves are available in inlet sizes ¾&# through 4″ and outlet sizes 1″ through 5″ Advantages: what the features will do. Your article with the examples helped me see it clearly. Motives: how the customers’ needs are satisfied.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

You are well aware of the fact that the Internet has completely and permanently changed the way industrial buyers purchase technical products and services. Kerry explains this concept very well with a realistic example. Don’t just rely on analysis, refine your list based on relevance to your business, products and services.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates.