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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. Google Announces New Offerings in Real-Time, Mobile and Social Search. November 2009 Online Marketing News. Salesforce.com announces Chatter, social computing for enterprise companies. Big M&A Month-.

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Right On Interactive Offers Lifecycle Reporting

Customer Experience Matrix

When I reviewed Right On Interactive in a July 2009 post , the company was selling its 5Buckets marketing software as a multi-channel output generation tool that complemented conventional marketing automation systems. They can also load data to the system API. Right On also has a connector with location-based social network Foursquare.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

[link] AdamSinger Hey Jeremiah – I am curious why you (and others) say social media is difficult to track? link] AdamSinger Hey Jeremiah – I am curious why you (and others) say social media is difficult to track? I really don’t see this as a tough thing to solve. I think *everyone* can get to conversion on the web.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Swix also plans to publish its own API so that third-parties can push and pull Swix data into other applications. And It’s Free For now, Swix is in beta, and very much wants feedback from people interested in social media measurement. A white label version for agency use is also in the works.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. The resulting report, Social Success?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The real genius (or ruin) of Facebook’s Open Graph API is that it makes our interpersonal relationships as available as air (as Charlene Li predicted 18 months ago). link] Danny Brown I guess the main problem with pretty much any social site is that you don't really have control what's on there.

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Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Online Marketing Institute

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols.