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How NOT to pitch a blog | Online Marketing Blog

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Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. Don’t send a regular pitch with a press release to a blogger. Bloggers don’t typically scan press releases and write stories.

B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

B2B Lead Generation Blog

Here are some direct mail content ideas: personal letters, dimensional mailers, books, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories, article reprints and third-party articles.

B2B Lead Generation Blog: The Physics of Trigger Events for Lead Generation

B2B Lead Generation Blog

You can research new business opportunities based on trigger events, for little to no cost, by leveraging press releases, websites and news wires. RSS feeds & via email Don’t try to do everything at once.

Time to Replace your Online News Room with Facebook!

Buzz Marketing for Technology

Back in October of 2007 at a MarketingProfs conference I remember listening to a panel on how someone used a blog as their online news room.

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Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

I want to share a list of tactics and approaches I’ve used/experimented with at this blog to attract from 40,000-250,000 organic visitors monthly and more than 8,500 RSS/email readers. Sample image from 2009 blogger quotes project 7.

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B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

ThomasNet study, 2006) For IT solutions in excess of $50,000, the most wanted data in the early stage awareness was price ( Source: Joint study done by MarketingSherpa and Enquiro , 2007) Today, a majority of industrial buying decisions begin online.

Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

He has updated the original analysis with new data from November 1, 2006, to July 31, 2007. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

delicious b2bmarketing

Our Online Marketing Blog has as many or more RSS subscribers than Search Engine Watch so being able to write there provides a lot of exposure for employees.