Are You an Accidental B2B Marketer?
B2B Marketing Traction
NOVEMBER 28, 2011
At New Incite, our tagline is “ Don’t Leave Your Marketing to Chance.” We’ve seen too many B2B companies fail to look at their business, industry, and competition strategically, miss major opportunities and waste precious marketing dollars. Planning your B2B marketing strategically means that you are driving the bus that is your business, not riding in it (or standing at the bus stop waiting for it).
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