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5 Ways to Make Your Prospecting Emails Less Impersonal

Zoominfo

When we asked ZoomInfo’s Andy Lyon to tell us the story of how he successfully closed an eight-figure deal , he had a lot of things to say: Tips on overcoming common roadblocks, wisdom about the art of persistence, and meaningful insights that apply to life inside and outside of sales. What about their department?

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Email Open Rates: Which Benchmarks Matter Most?

Outreach

Email marketing is a core element of the buyer journey, serving as one of the earliest touchpoints in the sales cycle (at Outreach, we refer to the optimized series of such touchpoints as Sequences). As a result, most enterprises consider a high email open rate a barometer for gauging campaign success. Top line response rate.

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Why social media is an invaluable tool for sales executives

Oktopost

Social media marketing managers and sales executives are no longer sitting on opposite ends of the strategy table. To close more deals, sales executives are starting to take social media for sales seriously. The B2B sales space is changing. In fact, 56% of sales reps use social media to find new prospects.

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5 Ways to Personalize Your Prospecting Emails

Zoominfo

When we asked ZoomInfo’s Andy Lyon to tell us the story of how he successfully closed an eight-figure deal , he had a lot of things to say: Tips on overcoming common roadblocks, wisdom about the art of persistence, and meaningful insights that apply to life inside and outside of sales. What about their department?

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The Secrets to Virtual Selling for Financial Services

Vidyard

64% of those who transitioned to virtual selling in 2020 met or exceeded revenue targets, compared to 50% of the leaders who did not make the transition.” ( HubSpot ) Keep reading to learn all about the basics of virtual selling for financial services. Where to Use Video in the Sales Cycle 4.1 Post-Sale 5. Contents 1.

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Beyond Prospecting: How to Use Video in the Rest of Your Sales Process

Vidyard

Whether you use the whiteboard-and-wave webcam or screen share approach, video is proven to get up to 3x the response rate and 5x more meetings booked than boring text-based emails. But once you’ve made that initial connection with a prospect, how do you continue to use video through the rest of the sales cycle?

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How The Top Video Marketers of 2018 Use Video to Generate More Pipeline

Vidyard

This year’s edition of the Video in Business Awards recognizes 12 marketing and sales teams using video in creative ways to deliver some incredible results. They delivered an irresistible personalized video campaign with exceptional storytelling, resulting in a whopping 65% of their database opting in for future communications!