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Components of a Revenue-Generating Tech Stack

SmartBug Media

Marketing Automation Platform There are plenty of marketing automation platforms out there, but none hold a candle to HubSpot. Its intuitive interface allows for seamless email marketing, lead nurturing, and behavior-based automation, enabling you to nurture leads effectively and convert them into loyal customers.

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How Will AI Marketing and ChatGPT Technology Impact Digital Marketers?

Brandpoint

Now with AI, maybe one day that misguided executive’s dream will come true and marketing will truly be “automated.” “Dear AI – I would like more hot marketing leads please.” The AI MarTech landscape At this writing, ChatGPT is three months old, and Google has just announced its own AI service called Bard.

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How to use Data to improve B2B Personalization in 2020

Valasys

A content abiding by the principles of ‘E-A-T’ (Expertise, Authoritativeness & Trustworthiness) automatically optimizes the content for the unsupervised model called BERT (Bidirectional Encoder Representations from Transformers) which one of Google’s core algorithmic updates. billion parameters.

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Why Your Law Firm Marketing Plan Must Include Call Tracking

Go Beyond SEO

Without a proper tracking number you have no clue if potential clients are calling because of a Google search or targeted marketing. Ever hear something like this, “This call will be recorded & monitored for training purposes”? While that may be true, recording conversations is also a great tool for marketing.

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AI for B2B Marketing: Roadmap for 2020

Valasys

Using AI for B2B marketing assures that many personalized learning videos can be produced to improve customer experiences by inviting customers to learn more about the value proposition of the products or services through video marketing. Using AI for B2B marketing, brands can be providing personalized experiences to the customers.

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Why Your Law Firm Marketing Plan Must Include Call Tracking

Go Beyond SEO

Without a proper tracking number you have no clue if potential clients are calling because of a Google search or targeted marketing. Ever hear something like this, “This call will be recorded & monitored for training purposes”? While that may be true, recording conversations is also a great tool for marketing.

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free stuff that sells. maybe.

The Effective Marketer

I am enrolled in a free course called Inbound Marketing University , created by HubSpot. It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know.