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What is marketing work management and how do these platforms support agile marketing?

Martech

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. Made for agile marketing.

Planning 125
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Learn Cybersecurity Skills on Trailhead

Salesforce Marketing Cloud

People with cybersecurity skills are in high demand and can work in roles across departments and industries. We’re here to help you learn cybersecurity skills on Trailhead, Salesforce’s free online learning platform. This work calls for the ability to communicate, lead projects, and develop plans and policies.

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How to Develop an Effective Diversity, Equity and Inclusion Program

Zoominfo

Experts say that even the most well-intentioned and best-designed corporate diversity programs can fail to achieve their goals if they’re not managed effectively. Prioritizing D&I at your business directly impacts the relatability of the product or service your business provides and the value it adds to the community it serves.

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The Second Step Act Needs to Deliver Smart Criminal Justice Reform with Long-Term ROI

Televerde

The voices calling for and working towards criminal justice reform span political parties and extend far outside the political arena. During his 15 years in federal prison, Troy took courses and worked as an electrician. For a family of four with two children and one adult working, it’s $26.16 – via MIT Living Wage Calculator.

ROI 89
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Could Your Business Experience Be the Key To a Thriving Cybersecurity Career?

Salesforce Marketing Cloud

The primary goal of cybersecurity is to manage risk to an organization by protecting networks, systems, and data from security threats and vulnerabilities, as well as to identify, analyze, and respond to security breaches that could compromise an organization’s mission and goals.

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Content marketing for enterprises: Q&A with Percolate CEO Randy Wootton and VP of Marketing Greg Roth

ClickZ

Percolate’s content marketing platform is used by enterprise companies including Microsoft, Bosch, United Airlines, and BP. Percolate’s technology falls somewhere between a “content marketing platform” and a “marketing resource management tool.” Image source: Percolate.

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Cultivating an Effective Recruitment Marketing Strategy

Zoominfo

That’s because smart recruiters have learned to apply marketing principles to their talent acquisition process, helping them fill and nurture robust talent pipelines they can hire from at a moment’s notice. Here are the key components your talent team should have in place to make recruitment marketing work for them.