Brandpoint

MARCH 26, 2021

Having been the marketer of marketers for some of the best advertising, PR, digital and content marketing agencies in the Twin Cities, I’ve learned a few tricks to keep you scrappy when you have fewer resources, but need to bring more to the table. Video marketing It’s not a surprise to know video is the most preferred way of reading content.

B2B Thought Leadership 118

B2B Thought Leadership Thought Leadership Tips Planning 118

Marketing Insider Group

SEPTEMBER 14, 2020

Nearly 48% of marketers are making YouTube video a top priority, while 46% plan to focus on Facebook video. Key channels that target older online users are Facebook and YouTube. People use YouTube primarily for solutions, entertainment, and learning new things. Forrester ). Optinmonster). Optinmonster). Optinmonster).

Stats 264

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 264

Convince & Convert

SEPTEMBER 21, 2010

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. It is very economical for a smaller PR agency or large (from $9.99 Social Media Monitoring Tools – How to Pick The Right One [link] #Tools #SocialMedia [link] martin s. I have to say that I am impressed so far.

Social Media 158

Social Media Media Paid Content Work Management 158

Brandpoint

JUNE 12, 2019

Display ads: Using the Google Display Network to promote your videos can place your content as bumpers on YouTube or as ads on partner websites and apps. According to research by Forrester, a video is 50 times more likely to appear on the first page of Google than a traditional page. Link building & SEO. Guest blogging.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. Social Media and the Enterprise Customer – Wired PR by uber.la.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Content Standard

NOVEMBER 30, 2023

This overabundance has led to 65% of marketers telling Forrester they have a significant content waste problem. According to marketing expert Mark Schaefer , many brands focus on only producing new content, which doubles the amount of web-based content every 9-24 months.

Marketing AI 52

Marketing AI Marketing & Strategy Multi-Channel Landing Pages 52

Webbiquity

FEBRUARY 7, 2011

Should social media be under the overall purvue of marketing or PR? Most valuable is his dissection of the best way to use the popular social sites, YouTube and blogging in an integrated manner that capitalizes on the strengths of each platform. 4 Ways to Find Legal Music for Your YouTube Videos by Mashable.

Social Media 100

Social Media Paid Content Tactics Tips 100

Convince & Convert

SEPTEMBER 21, 2010

I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. Kobayashi Jay, thank you so much for an awesome post.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Webbiquity

FEBRUARY 7, 2012

Also noted: • One in four Americans watches a YouTube video every day. • In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter. 11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS.

Paid Content 100

Paid Content Social Media Statistics Research 100

B2B Marketing Savvy

SEPTEMBER 17, 2009

YouTube: 85 million video views/day. Take your segment, your competitors, your alliance partners – do quick searches of Twitter, Facebook, LinkedIn, YouTube, Flckr, other sites to compile a quick/easy (and compelling) snapshot for management review. YouTube Channel: 400+ videos posted •LinkedIn: Yes.

Social Media 40

Social Media Advertising Agencies Paid Search Agency Ideal Customer Profiles 40

B2B Marketing Zone Posts

APRIL 5, 2010

How to Get Coverage in Blogs – Really - Webbiquity , March 22, 2010 B2b marketers and PR pros know that getting coverage in an industry-specific blog is highly beneficial. It’s where your visitor decides either that there’s something here worthy of further evaluation …or that she’ll just click on over to YouTube (or somewhere).

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Online Marketing Institute

JUNE 22, 2009

Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Zillions of blog posts. See it here.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. billion by 2014.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

OCTOBER 31, 2010

I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. Kobayashi Jay, thank you so much for an awesome post.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

JANUARY 24, 2012

Jeff Bullas lists “50 synergistic social media marketing tips and tactics to market your content and ideas and help them to spread to a global audience,” divided into six platform categories: blogging, Facebook, Twitter, YouTube, LinkedIn and Slideshare. Forrester: 5 Stages Of Social Media Growth by MediaPost Online Media Daily.

Social Media 100

Social Media Tips Media Best Practices 100

Webbiquity

SEPTEMBER 8, 2010

Social Media Revolution by YouTube. YouTube now hosts more than 100 million videos and is the second largest search engine. More than half of YouTube users are under 20 years old, and let’s hope they live long lives: it would take 1,000 years to watch every video currently posted on the site. DoubleClick got 1.7%

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. And the fact that Forrester Research projects social media spend in the U.S.

Business 117

Business Paid Search Agency Social Media Analysis 117

Webbiquity

JUNE 6, 2011

Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. Arik is the principal at PR firm ACH Communications, a digital PR consultant, blogger, co-founder of HAPPO, and (along with #Nifty50 award recipient Missy Berggren ) co-founder of the Minnesota Blogger Conference – #mnblogconf. You expand it.”

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

SnapApp

DECEMBER 14, 2016

Up springs a collaboration chorus featuring HR, marketing, sales, PR, customer service - and community - together to broadcast the B2B brand experience in 360 surround sound in 3D: digital, direct and dynamic. From company YouTube and Vimeo channels to Facebook Live and Snapchat, the options are seemingly endless. Collaboration.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Convince & Convert

SEPTEMBER 20, 2010

This research raises two interesting questions: - Forrester published research earlier this year that said Facebook users (rather than Twitter users) were the source of much of the New Influencer population. Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues.

Twitter 148

Twitter CRM Business Paid Search Agency 148