Wed.Apr 27, 2016

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Debunking myths around sales videos for business

Biznology

Robert Weiss is the President of MultiVision Digital, a New York online video production services and business video marketing company, and has produced over 500 business videos over the past five years helping clients to increase sales, promote lead generation, improve SEO rankings, broaden brand awareness, and improve client loyalty.

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5 Tips for Better Email Marketing

GreenRope

Don’t just pitch your products or services, provide value and demonstrate you are the go-to in your industry for not only products/services, but valuable and up-to-date information. You’re read rate keeps going up. You’re sales are increasing. Don’t be too sales-y.

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article thumbnail

5 Tips for Better Email Marketing

GreenRope

Don’t just pitch your products or services, provide value and demonstrate you are the go-to in your industry for not only products/services, but valuable and up-to-date information. You’re read rate keeps going up. You’re sales are increasing. Don’t be too sales-y.

article thumbnail

5 Tips for Better Email Marketing

GreenRope

Don’t just pitch your products or services, provide value and demonstrate you are the go-to in your industry for not only products/services, but valuable and up-to-date information. You’re read rate keeps going up. You’re sales are increasing. Don’t be too sales-y.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

This report will examine the main investment areas that marketers are prioritizing to enhance their account-based strategies through a focus on: How practitioners are executing and accelerating blended ABM strategies that put self-service buying journeys at the forefront The areas in which AI shows the greatest promise The continued convergence of (..)

article thumbnail

5 Tips for Better Email Marketing

GreenRope

Don’t just pitch your products or services, provide value and demonstrate you are the go-to in your industry for not only products/services, but valuable and up-to-date information. You’re read rate keeps going up. You’re sales are increasing. Don’t be too sales-y.

article thumbnail

5 Tips for Better Email Marketing

GreenRope

Don’t just pitch your products or services, provide value and demonstrate you are the go-to in your industry for not only products/services, but valuable and up-to-date information. You’re read rate keeps going up. You’re sales are increasing. Don’t be too sales-y.

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4 Steps to Developing Your Customer Care Strategy

Simply resolving a customer service issue or complaint is no longer enough— in a competitive, customer-obsessed environment, there is always room for improvement. The quality of a customer care strategy can make or break a company.

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The ABM Benchmark Survey

Download the report to learn more about: The strategies and technologies ABM marketers are using to increase ABM successes Why it’s important to shift toward more targeted, personalized assets How marketers are meeting buyers' demands for self-service journeys Which metrics and marketing KPIs matter across the ABM funnel

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Put Your Data to Work: The Complete Playbook

From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.

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Aggregage Intent Signal Service

Aggregage Intent Signal Service allows you to reach more active buyers sooner! Download the Aggregage Intent Signal Service overview to learn more. Get leads for specific in-market buyers. View companies and titles signaling intent. Influence active buyers earlier in their journey. Shorten sales cycles and close more deals.

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These Top Financial Services Marketing Trends Will Help You Stay Competitive

Today’s B2B clients have developed consumerized expectations, which means that financial services firms need to create a differentiated digital experience to grow a dedicated client base. Read three marketing trends — backed by data — that will give your firm a competitive edge in the digital era.

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.

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Changes in Consumer Habits: Looking Back Over the Last 12 Months for Restaurants

You’ll learn: What consumers expect from restaurants and food service establishments. This large-scale North American survey explores changes in expectations over the last year. How habits are solidifying. Where to focus efforts to drive the greatest impact.