Sun.Aug 12, 2018

The Statistical Proof: How Video Increases Leads & Sales


There are many types of website conversions. Here is how to track them all with Google Ads for better, more complete optimization and reporting.

Sheena’s App of the Week: Awesome Note

Heinz Marketing

By Sheena McKinney , Executive Assistant to President Matt Heinz at Heinz Marketing. This is the latest in a series of weekend posts highlighting a wide variety of applications we think are pretty cool. Most have to do with sales, marketing and productivity. Check out past featured apps here.

65+ Mind-Blowing Artificial Intelligence Statistics


Artificial intelligence may seem like a new edition to the business world– but it’s already transformed the way we sell B2B products and services.

Planning to Scale Your Business? Don’t Do These 7 Things.


Here are seven of Landon and Lena’s best insights to help you avoid the dangerous mistakes made by far too many entrepreneurs. The post Planning to Scale Your Business? Don’t Do These 7 Things. appeared first on The ONTRAPORT Blog. Business Automation

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Lead Generation Companies: How to Pick a Right One

Have you ever had a bad experience using a lead generation company? If the answer is yes, you are certainly not alone; fortunately, MarketJoy has put together 4 simple questions that you can use to judge your next potential lead gen partner.

47 Top Account-Based Marketing Tools for 2018


If you’re doing account-based marketing, there are a ton of tools built to help you—each with its own function, benefit, and price point. It can be hard to decide which you need, let alone keep track of which tools compete with each other and which complement each other.

Written Content Still Matters in B2B Marketing

B2B Marketing Directions

Unless you've been completely off the grid for the past several years, you're well aware that the popularity of video content has exploded. eMarketer recently estimated that U.S. adults now spend over an hour per day watching videos on digital devices.

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