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Savanta
OCTOBER 31, 2016
These techniques work by allowing people to express their thoughts about one thing by transferring them onto something else which they find easier to relate to and/or find sums up many thoughts at once. What does each talk about and how do they express themselves? What do the different guests look like? How do they each behave?
Savanta
OCTOBER 31, 2016
These techniques work by allowing people to express their thoughts about one thing by transferring them onto something else which they find easier to relate to and/or find sums up many thoughts at once. What does each talk about and how do they express themselves? What do the different guests look like? How do they each behave?
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Direct Response Coach
OCTOBER 31, 2016
You’re about ready to kick off a new direct mail campaign and you are hoping for the best response ever. Look at your offer. You’ve been running search ads on Google Adwords. You get plenty of clicks (sometimes expensive clicks), but your conversion of clicks-to-leads is very disappointing. Look at your offer.
Vidyard
OCTOBER 31, 2016
So, in honor of Halloween, we sat down with our costumed coworkers on Friday and ask them about what movies really give them the creeps: So now comes the big question! No matter how many times you watch it, there’s still always that scene that makes you jump. What’s your favourite scary movie? Tell us in the comments!
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A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG.
Content Standard
OCTOBER 31, 2016
First, let’s talk about why so many people enjoy being scared by horror movies and stories. These are just a few lessons that some of the most famous (and infamous) horror films can teach you about good storytelling. Horror films are all about building up tension and then releasing it at the appropriate point.
Vidyard
OCTOBER 31, 2016
Now the conversation is about how to use video to better connect, engage and convert customers and support the entire buying journey even after the deal closes.”. About Vidyard. In my view, Forrester’s work proves there’s been a massive shift in the video technology market beyond publishing and advertising.
Advertiser: ZoomInfo
Read on to learn more about how intent data can save salespeople time -- while capturing more qualified leads in the process! By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.
Advertiser: ZoomInfo
It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers.
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This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication.
Advertiser: ZoomInfo
Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process. Inadequate contact inventory within universe. Wasteful technology and service spending.
Advertiser: ZoomInfo
In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. In recent years, cold calling has become synonymous with rejection and failure.
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
Using social media, machine learning, lead scoring, and so much more, we can learn so much about our prospects. The modern era of MarTech is great, isn't it? and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. Wait a second - that wasn't part of the plan. Since when did a 1.5%
Speaker: Carlos Hidalgo, CEO & Founder of VisumCx
Join Carlos Hidalgo for a candid and in-depth conversation about: Developing a conversational approach to demand generation. The key to success is establishing a conversation with your buyers that engages them in a meaningful dialogue and ultimately converts them to a customer. The importance of early engagement.
Advertiser: ZoomInfo
Generally curious about the CI space? Looking for tools to surface the voice of your customer? Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start?
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