Contently
MAY 23, 2018
In today’s digital media landscape, content distribution is often the step brands overlook the most. But when the story is complete, brands don’t always treat distribution with the same sense of urgency. We were just doing organic distribution before. Cardinal Health already had great content.
ClickZ
NOVEMBER 21, 2019
Last week we hosted our first Marketing Technology Happy Hour in London (it is usually held in New York), with Jumpshot ’s Stephen Kraus and Edge by Ascential ’s Nick Everitt giving insights on the state of ecommerce today, and the key trends that will shape the digital world of tomorrow.
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Martech
MARCH 27, 2023
SAP is also announcing new headless composable storefronts for verticals including financial services, travel, telecommunications and the public sector in addition to its existing offerings for retail, consumer products, distribution and manufacturing. Dig deeper: Sitecore adds new products to its composable DXP All-in-one versus composable.
Martech
NOVEMBER 11, 2022
We’ll also take a look at the ecommerce giant Amazon, one of the titans of B2C digital marketing, and what made it an industry leader. . Retail storefronts, ecommerce companies and even online streaming platforms such as Netflix all accomplish their sales via B2C transactions. Estimated reading time: 7 minutes. What is B2C marketing?
Martech
JANUARY 5, 2023
Experience, Ecommerce and Transformation. Post iOS, all brands are waking up to the fact that owning their customer datasets is critical to assess what’s working in the marketing mix,” said Jake Cook, President and co-founder of ecommerce marketing platform Tadpull. Digital media and advertising. Retail media networks.
ConvertKit
DECEMBER 2, 2020
After struggling to deal with the ecommerce juggernaut’s painful customer service and lack of control, both Hillman and Law ended up regretting not putting more effort into selling their ebooks on their own website. Jump ahead. Why you shouldn’t sell your ebook on Amazon. How ConvertKit helps you sell your ebook. Start selling within minutes.
chiefmartech
SEPTEMBER 1, 2018
Others have optimized ecommerce experiences, from desktop to mobile to chatbot messaging platforms. The following interview was originally published by the CMO Council in the August 2018 edition of their Marketing Magnified e-journal. They asked me eight great questions about martech for marketing executives.
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