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Case Story: How Cardinal Health Mastered Paid Content Distribution

Contently

In today’s digital media landscape, content distribution is often the step brands overlook the most. But when the story is complete, brands don’t always treat distribution with the same sense of urgency. We were just doing organic distribution before. Cardinal Health already had great content.

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What is a Lead Magnet? 69 Proven Lead Magnet Ideas That Work.

Optinmonster

How to Distribute Your Lead Magnet. This makes lead magnets one of the most important parts of your content marketing strategy. This is true whether you run a small blog, podcast, membership site, or full-on eCommerce website. As a marketer, it’s your job to give them a compelling reason to do so. What Is a Lead Magnet?

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The Ultimate Beginner’s Guide to Content Marketing [2023]

Optinmonster

Are you using content marketing effectively to reach your customers and grow your business? Content marketing campaigns can also bring you online authority, web traffic, leads, and sales. Without the right content marketing strategy, tactics, and tools, you won’t get those benefits. What Is Content Marketing?