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How to Market a Small Business On a Budget

Salesforce Marketing Cloud

Have other businesses expanded or stepped in to fill the void? Take stock and see how your business, and the potential for a new small business marketing strategy, stacks up with your peers. Between business closures and new customer demands and habits, opportunities may exist to launch new products or services.

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Digital-first Small Businesses Are Better Prepared for the Future

Salesforce Marketing Cloud

When it comes to staying ready for whatever lies ahead, digital-first small businesses have a leg up. We recently surveyed 200 small and medium businesses (SMBs) to learn how adopting digital work — with both their tools and culture — are better positioned to thrive than their less tech-savvy counterparts. Start today.

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11 Best Marketing Automation Software for Small Businesses

Optinmonster

What is the best marketing automation software for small businesses? Marketing automation software can save you time, money, and energy when running your business. This can help small business owners save a lot of time and resources. Does the software work with your website or eCommerce platform?

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CRM Software Selection Guide?

TrustRadius Marketing

The hardest part of choosing a CRM is knowing what to look for and consider. Companies often forget about team input, review sentiment, and research the vendor’s reputation. What is a CRM? CRM tools can streamline major business processes like customer support, marketing campaigns, and lead management for sales teams.

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Best VoIP For Small Business

TrustRadius Marketing

Small businesses will go far if they have amazing customer communication. One great phone solution for small business owners is voice over internet protocol (VoIP), which is essentially a virtual phone system. You can improve call quality, use mobile app versions, and take advantage of team collaboration features.

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The Best AWeber Alternatives for Small Businesses (Compared)

Optinmonster

Because, today, we’re going to share 7 AWeber alternatives for small businesses that you can start using right now. That makes OptinMonster the perfect solution for small businesses with tons of ambition but limited resources. Now let’s turn our attention to the best AWeber alternatives on the market.

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8 ActiveCampaign Alternatives for Small Businesses (Pricing & Features)

Optinmonster

ActiveCampaign is a reliable email marketing tool that prides itself as the #1 automation platform for eCommerce. And while they have a great support team, users have complained of spotty service. In a nutshell, here’s where OptinMonster can really help you: Powerful targeting features for all sites, including eCommerce.