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50+ Must Know Digital Marketing Statistics For 2024

Huptech Web

Key digital marketing statistics to track include website traffic, conversion rates, click-through rates (CTR), bounce rates, customer acquisition cost (CAC), return on investment (ROI), social media engagement metrics, email open and click rates, and customer retention rates.

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The Complete Guide to Lifecycle Marketing

Hubspot

Create a catchy ad on the podcasts you know potential buyers listen to. The average email clickthrough rate (CTR) is 18%, which means a lot of messages go unopened and ignored. The CTR varies by industry, so take a look at this breakdown to get an idea of your benchmark. And they must be enticing enough to open.

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eCommerce Best Practices: Set up Your Business for Success

Optinmonster

We’re seeing more and more people are drawn to podcasts because they can listen to them in the car, at the gym, or while doing some chores around the house. In 2019, 51% of the US population listened to podcasts (7% higher than the year before). In 2019, 51% of the US population listened to podcasts (7% higher than the year before).

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The ABCs of Content Marketing: A Glossary of Terms

Hubspot

Clickthrough Rate. Clickthrough rate (CTR) is one of the metrics that shows how engaged readers are with your content. Did they click on the CTA at the end of the blog post? Did that visitor turn into a lead? It''s always a good idea to try and find new ways to deliver your content. Have you tried video? Google Hangouts?

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Better Together: ABM Content Syndication + LinkedIn

Madison Logic

Additionally, the company had difficulty demonstrating the value of LinkedIn engagement and clickthrough rates (CTR). This enables you to get your content in front of other audiences who you might have otherwise missed, drastically broadening your reach over a short period of time. Case studies. Infographics. White papers.

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14 Ways to Increase Your Website Traffic (+ Top 10 Tools)

Single Grain

Content such as blog posts, videos, podcasts, infographics, e-books or GIFs are all great options for reaching out to potential customers. Hence, you should check your web pages that have low clickthrough rates with a (free!) Creating unique and epic content , on the other hand, is key to organically increasing website traffic.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

15) Clickthrough Rate (CTR). Content typically comes in the form of a blog, video, social media post, photo, slideshow, or podcast, although there are plenty of over types out there. The percentage of your audience that advances (or clicks through) from one part of your website to the next step of your marketing campaign.