Remove Class Remove Creativity Remove Television marketing Remove Viral Marketing
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Why digital literacy matters for marketers

Sprout Social

In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Still, not everyone takes those classes, and not all those classes cover the platforms marketers use. Adapting in the age of digital literacy.

Planning 138
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How are marketing leaders in the industry making the most of virtual events?

Brandpoint

Webinars, online classes, Zoom meetups and full-fledged conferences. Jen Capstraw, Women of Email I’m pretty certain I saw a social post go viral recently that said something like “My new hobby is signing up for online conferences and never attending.” The world CAN get back to business, we just need to get more creative.

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Audience over ego

ConvertKit

He moved back in with his parents in Riverside, California and with free time for the first time in a long time – no classes, no job – he channeled all his energy into learning how to surf. He was invited to interview on national television. There was just one problem: “I couldn't come up with 100 reasons.”.

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Book Review: Maverick Marketing

Webbiquity

Written for creative types and marketing strategists on both the agency and client sides of the fence, the book highlights edgy tactics and concepts that have enhanced brand success. Although the examples come primarily from b2c campaigns, b2b marketers may pick up some useful creative ideas here as well. Stumble upon something good?

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4 Education Marketing Trends to Keep an Eye on in 2017

Hubspot

It's being heavily promoted on that old video channel – your television. Clips from classes and lectures. This is why marketers always want content to go viral. But you can't plan viral. Eighty-six percent of colleges already have a presence on YouTube. Next year, it's all about live video.

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10 of the Best Ads from February: Offbeat Serenades, Great Hair, and a Potato

Hubspot

Whatever projects you're preparing to tackle next month, take a look through these hilarious, emotionally stirring, and unique advertising efforts and get inspired to meet your next big creative challenge. Maybe there’s more that brings us together than we think," this ad from Danish television network TV 2 muses. 1) Snuggle.

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12 Ads That Prove Nostalgia Is a Powerful Marketing Tactic

Hubspot

Bob's wish was to inspire as many people as possible to be creative and to share it with others," Joan Kowalski, media director at Bob Ross Inc., When agency Grenadier was tasked with creating a new campaign for SunnyD, the creative team looked no further than those iconic '90s ads for inspiration. told Adweek. 8) Chili's.