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9 Tools for Better Market Research

BenchmarkONE

When it comes to marketing, primary research includes activities like: Surveys. 1: Google Surveys. Google Surveys is exactly what it sounds like: it’s a tool for market researchers to create surveys and deliver them to highly targeted demographic groups. Gathering and analyzing data. A/B Testing. Focus groups.

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5 Marketing Campaign Improvements to Help Uncover More Donor Revenue

Hubspot

Today, not only has awareness surrounding the condition skyrocketed, but also it’s likely you or someone you know contributed to the cause. Website activity (forms and surveys). Census Bureau. Before the Ice Bucket Challenge, most people had no idea what ALS was. Customer relationship management software, including HubSpot.

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100 Helpful Data Sources for Content Creation

Marketing Insider Group

Google Trends – Enter any topic you can think of and get instant insights into search trends, interest by demographic or region, and comparisons with other terms and topics. Census Bureau – Free access to United States economic, demographic, and population data. Government/World Data. Political Research. Image Source.

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The 10 Best Subreddits for Marketers

Contently

The thread includes three charts that show the average Google user’s fears about dying are very different than the risks reported in census data and stories in the media. Controversial submissions have even inspired users to research companies’ terms and conditions. r/askmarketing. r/content_marketing.

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Diversity and Inclusion in SEO: BIPOC and LGBTQ+ SEOs Share Their Experiences

Moz

To get a sense of conditions within the SEO community, we asked people to take our Diversity and Inclusion in SEO survey as part of our ongoing project to study the state of SEO. We were very pleased to have 326 SEOs complete the survey, including a significant number of female, BIPOC, and LGBTQ+ participants. Overall, 94.1%

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