Optinmonster

APRIL 9, 2024

Are you not seeing the results you expect from your email marketing campaigns? Wondering if you are making mistakes that might be hurting your email conversions? A lot of marketers fall into the trap of setting up an email marketing campaign, but not applying the right strategies to succeed in their goals.

Email Marketing 102

Email Marketing Planning Work Management Marketing Management 102

Litmus

JUNE 17, 2021

Even for someone like me who’s been doing email marketing for over a decade and now does content for a living. So I get it: It seems like the entire world—at least your job—is riding on your email’s subject line. What will get your email opened, clicked on, and converting? Use urgency—sparingly. Add some action.

Open Rate 119

Open Rate Tips CAN-SPAM Click Rate 119

BenchmarkONE

SEPTEMBER 19, 2019

Planning an email campaign? What is the most daunting task for you, as a marketer? Most often, the answer is email copywriting. Yes, drafting an engaging copy and winning audiences can make most marketers steer away from crafting an email campaign. Write for the Segmented Audience.

Email Campaigns 62

Email Campaigns Campaigns Template Urgency Marketing 62

Sharpspring

AUGUST 26, 2021

Part 1: How to Boost Your Open Rate with Better Email Subject Lines. How subject lines, preheader text, and the From field can convince recipients to click. All the brilliant email designs and persuasive copy in the world matter little if your audience doesn’t open your emails. Also, they can trigger spam filters.)

Open Rate 69

Open Rate Urgency Marketing Click Rate CAN-SPAM 69

Litmus

JUNE 23, 2020

In this episode of Delivering, host Jason Rodriguez chats with one of his friends about how they use email, think about common email marketing practices, and how email marketers can make their campaigns more valuable for everyday subscribers. So, the, whatever the email app is there.

CAN-SPAM 99

CAN-SPAM Phishing Urgency Marketing Email Marketing 99

SendX

OCTOBER 23, 2018

You’re probably no stranger to the fact that subject lines play a HUGE role in deciding the success of your email marketing campaign. Consider this: 47% of email recipients open emails based on the subject line alone. You can use these subject lines as inspiration and swipe them right off!

Best Practices 224

Best Practices Digital Marketing Funnels Top of Funnel Webinar Metrics 224

Single Grain

AUGUST 27, 2019

But people who do are still generating incredible results through cold emails. They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI.

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

Convert

OCTOBER 25, 2022

For example, if you’re a social media marketing person, your time is better spent on growing the audience there and leading them to the landing pages Luat Duong, Head of Search, Scandinavian Biolabs. Or discount offers to capture emails? Conversion research is one of the most important activities you can do.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59

Litmus

OCTOBER 13, 2020

Caitlin Smith: Welcome to Delivering, a podcast about email design, strategy, copywriting, development and the email marketing industry. Delivering is brought to you by Litmus —the only platform trusted by professionals to help you send email with confidence, every time. Jason Rodriguez: Very well done.

Click Rate 65

Click Rate Email Marketing Paid Search Agency Interactive Marketing 65